Spotify ‘still discovering’ music trends in Saudi Arabia, says MD

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Updated 28 December 2023
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Spotify ‘still discovering’ music trends in Saudi Arabia, says MD

  • Akshat Harbola tells ‘The Mayman Show’ that Kingdom’s music industry ‘stands out globally’

RIYADH: Streaming giant Spotify is “still discovering Saudi Arabia” five years after its launch in the Kingdom, with “trends getting created as we speak,” the company’s managing director for MENA and South Asia has told Arab News.

Speaking on Arab News’  “The Mayman Show” podcast, Akshat Harbola expressed excitement about Spotify’s prospect in Saudi Arabia, which he is said is stemming from the rise of the entertainment sector of the Kingdom itself.

“One thing you see in this market is that trends are actually getting created as we speak. There’s not a mature market where everything is completely written down and you know what the trends are; everything is happening and getting created as we speak,” he said.  

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Harbola added that the Saudi music market stands out globally due to the exceptional institutional support it receives. This is evident in the performances, week after week, by top international artists in the Kingdom, he added. “You want to be in Riyadh because the top global acts are spending time in performing here in Saudi Arabia,” Harbola said.  

He also discussed the captivating blend of growth in the popularity of international, local Khaleeji and regional Arabic music. Taylor Swift is the top-streamed artist overall, the top regional artist is Egypt’s Mohammed Saeed and Abdul Majeed (Abdullah) is dominating the charts on the Khaleeji side on the audio streaming and media services provider. In addition to these genres, Harbola mentioned the rise of the local Saudi hip-hop scene, highlighting Moayad Al-Nefaie, the comedian-turned-rapper, as an example.  

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And it is not just international artists making their mark in Saudi Arabia; Spotify is also noticing a demand for the local music scene, giving opportunities for a new generation of Saudi talent to showcase their talent. Captilizing on this trend, the streaming service has launched three programs: EQUAL Arabia, which focuses on female artists, including collaborations with with Saudi Artists such as Dalia Mubarak and Zena Emad; Fresh Finds, designed to identify individuals in the early stages of their careers; and RADAR, offering support for emerging talent. These programs provide artists with essential tools and resources, ranging from marketing to editorial backing. The aim is for artists to see more streams and get the chance to collaborate with other creators in general.

Regarding streaming patterns beyond these three initiatives, Harbola highlighted three categories of individuals in the Saudi music industry: Those unfamiliar with Spotify, those with some awareness but minimal usage and those who actively use the platform. He encouraged everyone to explore Spotify’s options, emphasizing the platform’s artificial intelligence capabilities. “People tend to say that Spotify knows me better than my partner or my spouse,” he added.

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Another initiative that Spotify is working on relates to catering to the Kingdom's gaming scene. “If you’re talking about Saudi Arabia, you cannot ignore gaming — 87 percent of the people in KSA self-identify themselves as gamers …  you won’t find that stat anywhere in the world. And we see that at Spotify as well — 30 percent of the people on Spotify in the Kingdom stream music on a console while they’re playing games,” According to Harbola.

Tapping into this trend, Spotify is establishing partnerships with companies like PlayStation and joining events like Gamers8, the world’s largest gaming and esports event spanning eight weeks in Riyadh. The most popular playlist in Saudi Arabia for Spotify is appropriately titled “Top Gaming Tracks.”

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Looking ahead from the prospective of the streaming services data insights, Harbola sees three main goals. Firstly, an emphasis should be placed on the current momentum of developing the music industry in the Kingdom. The music market in the MENA region is among the fastest-growing globally, with Saudi Arabia leading the way. The promotion of music streaming and education of users about its benefits is crucial, Harbola said. Secondly, technical infrastructure must be improved to tailor the experience for Saudi audiences, he added. Lastly, creators must be supported and empowered, helping them succeed and gain more public exposure in general.  

As a former consultant and tech employee at McKinsey and Google, Harbola has always loved the music industry. In his appearance on “The Mayman Show,” he revealed that his favorite genres growing up were Bollywood and 80’s pop, as well as rock music. But now, adhering to his daughter’s preferences, he mostly listens to music from Disney’s “Frozen” and “The Little Mermaid.”


Israel strikes Iran’s state broadcaster building

Updated 16 June 2025
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Israel strikes Iran’s state broadcaster building

  • Online footage online shows IRIB’s Glass Building engulfed in flames after the attack

LONDON: Israel has launched an airstrike on the headquarters of Iran’s state broadcaster, the Islamic Republic of Iran Broadcasting, in central Tehran, according to numerous videos circulating on social media on Monday.

Footage shared online appeared to show the Glass Building of the IRIB engulfed in flames after the strike.

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One widely circulated clip shows the moment a missile hit the facility during a live broadcast — the presenter, Sahar Emami, is seen on-air before a loud explosion interrupts the feed.

Smoke and debris fill the room as the presenter takes cover and a man is heard shouting. Iran’s state-run media confirmed the attack, directly attributing it to Israel.

According to the first reports, there were several casualties although the exact number has not officially been released.

Videos posted online show significant damage to the building, which appeared to be on fire.

London-based news channel Iran International, reported that IRIB resumed broadcasting from another studio after the attack, with Emami joining the Khabar Network’s live broadcast.

The strike came shortly after Israeli Defense Minister Israel Katz warned on Monday that Iran’s state media outlets would soon be targeted.

“The Iranian propaganda and incitement megaphone is about to disappear,” he said in a statement earlier on Monday, adding that nearby residents had been urged to evacuate.

“In the coming hours, the (Israeli military) will operate in the area, as it has in recent days throughout Tehran, to strike military infrastructure of the Iranian regime,” the military said in a post in Persian on X.

The strike hit an upmarket district of Tehran, home to several diplomatic and international offices, including the embassies of Qatar, Oman, and Kuwait, as well as UN buildings and the Agence France-Presse bureau.

The area also contains major medical facilities and a large police headquarters, raising concerns over the broader impact of the strike.


Ex-Syrian commander claims Assad ordered execution of missing US journalist Tice: BBC

Updated 16 June 2025
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Ex-Syrian commander claims Assad ordered execution of missing US journalist Tice: BBC

  • Maj. Gen. Bassam al-Hassan said to have tried to dissuade former Syrian president but ultimately relayed order
  • BBC claims US officials met Hassan in Beirut at least three times, are investigating the uncorroborated account

LONDON: A former Syrian commander who allegedly oversaw the detention of missing American journalist Austin Tice claims that ex-President Bashar Assad personally ordered Tice’s execution, according to a BBC investigation released over the weekend.

The report centers on Maj. Gen. Bassam al-Hassan, a former commander in the elite Republican Guard and one of Assad’s most trusted advisers. According to the BBC, Hassan spoke to FBI and CIA officials about Tice’s fate during at least three meetings in Lebanon, one of which reportedly took place inside the US embassy compound.

Hassan, who also served as chief of staff of the National Defense Forces — a pro-regime paramilitary group previously linked by the BBC to Tice’s abduction — allegedly oversaw the facility where the journalist was held. Sources close to Hassan said that in 2013, following Tice’s brief escape attempt, he was instructed to execute him.

According to the sources, Hassan initially sought to dissuade Assad but ultimately relayed the order, which was then carried out. The detail of Tice’s escape attempt aligns with prior reports, including a Reuters investigation citing witnesses who recalled seeing “an American man, dressed in ragged clothing” attempting to escape through the streets of Damascus’ upscale Mazzeh neighborhood — believed to be Tice’s final sighting.

Tice disappeared in August 2012 while reporting on Syria’s civil war in the Damascus suburbs, just days after his 31st birthday. A former US Marine captain who had served in Iraq and Afghanistan, Tice was working as a freelance journalist while studying for a law degree at Georgetown University. He was abducted while preparing to leave the country to go to Lebanon.

For years, the Assad regime has denied any knowledge of Tice’s whereabouts or involvement in his disappearance. However, the BBC previously reported that classified documents obtained during its investigation supported long-standing suspicions by US authorities that Damascus was directly involved. The latest investigation suggests that Tice was held in the notorious Tahouneh prison, a regime-controlled facility in Damascus. Hassan is also said to have provided the US officials with possible locations for Tice’s remains, though efforts to verify his claims are ongoing.

“There is not anything, at least at this time, to corroborate what (Hassan) is saying,” a source familiar with the investigation told The Washington Post. “The flip side of it is, with his role in the regime, it’s hard to understand why he would want to lie about something like that.”

Despite the recent developments, skepticism persists. Western intelligence officials expressed doubt that Assad would have issued a direct kill order, noting that the Syrian president typically relies on intermediaries to insulate himself from such decisions.

Speaking to the BBC during a recent trip to Lebanon, Tice’s mother, Debra Tice, said she believed Hassan may have told US officials “a story they wanted to hear” to help close the case.

“I am his mother. I still believe that my son is alive and that he will walk free,” she said.

A former NDF member also told the BBC that Tice was viewed as a valuable bargaining chip for possible negotiations with Washington.

According to the report, Hassan fled to Iran following the collapse of the Syrian regime in December. He was later contacted by phone and invited to Lebanon to meet US officials, who assured him he would not be detained.

The BBC revelations come on the heels of an interview published by The Economist with Safwan Bahloul, a three-star general who previously served in Syria’s external intelligence agency and was tasked with interrogating Tice.

Bahloul, who speaks fluent English and has lived in Britain, said Hassan assigned him to question Tice and handed him the American’s iPhone. His mission was to determine whether Tice was “merely a journalist” or “an American spy.”

Bahloul also said Hassan orchestrated the recording of a video, released on YouTube in September 2012, that showed Tice blindfolded and surrounded by armed men. US intelligence later concluded that the video had been staged by the regime to suggest that Tice was being held by Islamic militants.


TikTok rolls out AI-powered tools to turn text into video ads

Updated 16 June 2025
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TikTok rolls out AI-powered tools to turn text into video ads

  • Advertisers will be able to upload an image or write a text prompt to generate five-second video clips
  • New features announced on Monday at the Cannes Lions advertising festival

LONDON: TikTok is rolling out new advertising tools powered by artificial intelligence that give marketers the ability to turn text or still images into AI-generated video ads.

The ByteDance-owned platform announced the new features on Monday during the Cannes Lions advertising festival in France.

The features, part of TikTok’s Symphony product suite, allow advertisers to upload an image or write a text prompt describing their desired ad. TikTok’s AI then generates five-second video clips that can be used as advertisements.

The text and image-to-video features build on similar AI-powered services introduced by TikTok in 2024, which allow marketers to use AI-generated avatars ­— AI-enhanced digital spokespeople — to promote and sell products on the platform.

AI-generated ads are the latest frontier for social media platforms, which have been investing heavily in AI to automate processes such as content moderation, misinformation detection, and content creation for advertisers and creators seeking more cost-effective ways to produce material for social media.

With such tools, platforms hope to attract marketers to expand their advertising budgets.

Recently, Facebook and Instagram parent company Meta announced it was testing new tools that allow advertisers to create marketing content, including images and messaging, using generative AI prompts.


Google says it has resolved global service outage impacting multiple platforms

Updated 13 June 2025
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Google says it has resolved global service outage impacting multiple platforms

Alphabet’s Google said on Thursday it had resolved a brief global service disruption on its platforms that affected multiple services such as music streamer Spotify and instant messaging provider Discord.

“The issue with Google Chat, Google Meet, Gmail, Google Calendar, Google Drive, Google Cloud Search, Google Tasks, Google Voice has been resolved for all affected users,” the company said.

“We will publish an analysis of this incident once we have completed our internal investigation.”

The outage disrupted services on platforms such as Spotify, Snapchat and Discord that rely on the tech giant’s cloud managed services and infrastructure.

Google Cloud’s dashboard said engineering teams were working to resolve a few services still seeing some residual impact.

The outage began around 1:50 p.m. ET and there were 14,729 reports of Google Cloud being down in the US around 2:32 p.m. ET, according to tracking website Downdetector.com.

At the peak of the disruption, there were about 46,000 outage reports on Spotify and 10,992 on Discord in the US As of 6:18 p.m. ET, Spotify showed a little over 1,000 reports, while Discord outages had come down to 200.

Downdetector’s numbers are based on user-submitted reports. The outage might have affected a larger number of users. (Reporting by Harshita Mary Varghese in Bengaluru; Editing by Sahal Muhammed)
 


Pilgrims through the lens: How photographers document scenes of faith during Hajj

Updated 13 June 2025
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Pilgrims through the lens: How photographers document scenes of faith during Hajj

MAKKAH: Every year, the holy lands transform into a unique visual spectacle pulsing with faith and human diversity, drawing the world’s eyes to Makkah, where millions of Muslims perform the pilgrimage of Hajj.

During this period of spiritual and human momentum, photographers stand as visual historians, conveying to the world unforgettable scenes through their lenses that capture moments of worship, tears, unity, mercy, and cultural diversity.

Photographer Anas Al-Harthi said: “When I carry my camera during Hajj season, I feel that I am not just documenting an event but painting a grand canvas of faith in human colors from every continent.”

He added: “A photographer during Hajj does not just take a picture — he moves with a deep sense that this shot may remain a witness to a moment that will never be repeated in the pilgrim’s life.”

Photo by Faisal Al-Thaqafi.

Al-Harthi pointed out that the greatest challenge is respecting the sanctity of the scene without interfering with it, which requires a high artistic sense and an appreciation of place, time and situation.

Photographer Anas Bakhsh said that the experience of photographing during Hajj places the photographer at the heart of human emotion.

“Thousands of faces pass before you, and each face carries a story, every tear bears a prayer, and every movement expresses longing and contentment. Sometimes I feel that the photo I took is an answered prayer for someone in a moment of complete submission to God.”

He said that the scene forever engraved in his memory is when crowds gather on the plain of Arafat at the same time, a majestic sight where differences between people dissolve and the sounds of Talbiyah and supplication rise.

Photographer Faisal Al-Thaqafi said that professional photography during Hajj is not only about technical skill, but also about cultural and religious awareness, and the ability to engage with the scene with the spirit of a believing photographer. “The photographer during Hajj is not just a professional holding a camera — he is an eye pulsing with faith, translating emotion into imagery.”

He added: “Sometimes you capture an image of an elderly pilgrim raising his hands to the sky, and you realize that this photo will remain in people’s hearts more than any commentary or report — because it is sincere, pure, and simple.”

The three photographers agree that the logistical challenges — crowds, heat, and problems involving mobility — do not stand in the way of their passion. Instead, they drive them to exert double the effort to document this unique event.

Bakhsh said: “Every season, I return home with thousands of photos, but I keep only one or two for myself — those images that I feel touched something inside me and perhaps touched the hearts of millions around the world.”

Photo by Faisal Al-Thaqafi.

Al-Thaqafi said that a successful photograph during Hajj is not only one of high visual quality, but one that conveys a genuine emotion. “The strongest images are those that do not need an explanation. You see a pilgrim smiling or crying, and you feel your heart tremble.”

Al-Harthi believes that a photograph can change the world’s perception of Hajj and bring this great ritual closer to non-Muslims as well, saying: “We are not working only for documentation — we are working to build a human bridge, where the spirit of Islam is shown through an honest and professional lens.”

With these sincere lenses, the Hajj season becomes an open exhibition of spirituality, where photos tell stories that words cannot express, and bear witness to the greatest annual human gathering, where everyone is equal in attire, and united in purpose: seeking mercy and forgiveness.

Amid this visual momentum created by photographers through their lenses, the impact of these images is also felt by the pilgrims themselves and by millions of followers on social media. Syrian pilgrim Omar Al-Kadeeb, from Deir Ezzor, said: “Photos of relatives who performed the pilgrimage in the holy sites and near the Kaaba reached my family and friends within minutes and spread widely. At that moment, we felt like we were part of their spiritual journey despite the distance.” He added: “I saw images taken of pilgrims from all nationalities, and I found myself moving emotionally through the scenes — from a father crying in prayer, to a child smiling in Arafat, to a woman raising her hands to the sky in a profoundly moving moment that cannot be described.”

Photos by Faisal Al-Thaqafi, center shot, and Anas Al-Harthi.

Al-Kadeeb said that the professional photos shared by photographers on platforms such as X, Instagram and TikTok enhance the status of Hajj in people’s hearts and make it feel more relatable and more meaningful to the viewer — even if they are not performing Hajj themselves.

“I believe every beautiful image from Hajj is an indirect invitation for people to dream of Hajj and to realize the greatness of this immense pillar,” Al-Kadeeb said.

He concluded with high praise for the photographers: “They are not just professionals — they are messengers of peace and beauty, delivering the message in today’s universal language: a photo.”