Pakistani sister duo rebrands grandfather’s 50-year-old leather bag business, makes it online success

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Updated 09 March 2025
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Pakistani sister duo rebrands grandfather’s 50-year-old leather bag business, makes it online success

  • Marium and Sakina Hussain manage most domains of the leather goods business they have named after their grandfather
  • Offering a range of products, the sister duo now plans to not only launch a physical outlet, but expand it beyond Pakistan

KARACHI: Turab Ali Ismail Ji Munniwala, a skilled craftsman, set up a small leather retail shop in Pakistan’s commercial capital of Karachi in 1975 and put his heart and soul into making leather bags of various shapes and sizes. His son, Aqeel Hussain, took over the business ten years later and focused it on corporate giveaways, but after the passing of Munniwala more than three decades later, it became difficult for Hussain to run the business alone.

In conservative Pakistan, people often expect a male heir like Hussain, now in his 60s, to carry forward the family’s business and legacy, but Hussain had no son and his daughters, Marium and Sakina, determined to honor their late grandfather’s 50-year legacy, took it upon themselves and amazed many by making Munniwala’s leather bag business an online success.

The sister duo, 32-year-old Marium and 25-year-old Sakina who both had full-time careers as a graphic designer and a corporate lawyer respectively, set out to take their grandfather’s business online in February 2022. Today, their venture, named ‘Turab’ after Munniwala, is breathing new life into a legacy that could have faded away without them.

“It wasn’t a planned thing initially, but it just sort of came into being that ‘okay, who’s going to help Abbu [our father]?’,” Sakina recalled how Turab came to life.

“When we basically started to grow up, it was always a thing that who is going to take this business forward because we don’t have a brother. Living in a desi [local] household, it’s always a thing that businesses are being led forward by sons in a family.”




Sakina Hussain, co-funder of Turab, is holding a tote bag at her home in Karachi, Pakistan, on March 6, 2025. (AN photo)

Born and raised in Karachi, the sisters belong to the Dawoodi Bohra community. The family’s shop in Saddar still exists, with their grandfather’s working table still intact. Two of the workers, who started out with their father years ago, still work at the shop and mainly look after the production side of affairs with Hussain.

“People nowadays kill to buy pure leather products, but we don’t have the kind of market for pure leather products here. The players that we have in the market are really expensive for the masses to buy,” Sakina told Arab News.

“And that’s kind of where the idea of Turab came into being. We wanted to create something that’s not only good quality leather but also really affordable.”

Both Marium and Sakina have since been pushing their family legacy forward with a fresh, modern touch.

“As far as the designing is concerned, that’s where we come in. We decided to make the most modern and minimal products that you don’t find in the market,” Marium told Arab News.




Marium Hussain (left) takes picture as Sakina Hussain poses for a picture with a Turab bag at their house in Karachi, Pakistan, on March 6, 2025. (AN photo)

Turab offers a range of leather products including tote bags, cross body bags, duffel bags, wallets, travel organizers and laptop sleeves in shades of red, green, orange, yellow and blue.

“Being two women, who like to carry good bags [and] funky colors, the inspiration comes from within. All the players in the market that we have for pure leather, they typically go around the shades of browns [and] blacks,” Sakina said.

“And while that’s a big classic, the youth of today really resonates with vibrant and funky colors and that’s something that we’ve tried to incorporate in our brand.”

As co-founders, the two sisters manage most domains of the online business themselves. The branding is taken care of by Marium.

She also does product photography herself, with Sakina modelling for it.

“It’s a home-based setup [and] that’s how it started. We started making all of our products at the shop and then we brought it home. We converted our dada’s [grandfather’s] room basically into the Turab room and that’s where we store all of our products,” Marium said.




Marium Hussain, co-funder of Turab, stands outside her retail shop in Karachi, Pakistan, on March 6, 2025. (AN photo)

The sisters have been to pop-ups and exhibitions, which they say has really helped elevate their business.

But it has its challenges too.

“When people see two women behind the table, specifically men, they come and try to question the knowledge that we have about leather [and] about the product we are selling,” Sakina shared.

“They probably think that we don’t know enough or not more than them.”




Marium Hussain (right), Sakina Hussain (left), and their father pick leather at their retail shop in Karachi, Pakistan, on March 6, 2025. (AN photo)

Marium, on the other hand, was initially not taken seriously by the artisans at her grandfather’s shop.

“I often go to [our shop in] Saddar to discuss the production side and the karigars [artisans] often don’t take me very seriously. They give me that look that, ‘we will talk to your dad. He knows, you don’t know’,” she said, adding that she hasn’t see any women anywhere near the leather goods production side at least.

However, her father vouched for the skill of both sisters to run the business.

“They catch everything very quickly,” he said. “The leather business is a bit technical. It took them about a year and a half [to learn], but now they can feel everything and tell you what is leather and what is not.”

The two sisters have carved a niche and the future looks promising as they plan to launch a physical outlet and make Turab a “household name” not just in Pakistan, but beyond.

“From packing orders every two days to one week, now packing every single day [and] multiple orders in a day, we have come a long way. And just going forward,” Marium said.

“We got a couple of orders from Dubai. Right now, I am talking to someone in Canada [and] the USA.”


Man badly hurt by falling palm tree at Cannes film festival

Updated 17 May 2025
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Man badly hurt by falling palm tree at Cannes film festival

  • The Asian man, believed to have been attending the festival, was badly injured
  • A sudden gust of wind brought the tree down

CANNES: A man was seriously hurt after a palm tree fell onto him at the Cannes film festival on Saturday.

The Asian man, believed to have been attending the festival, was badly injured, firemen who treated him at the scene said.

A sudden gust of wind brought the tree down near the Palais des Festivals on the Croisette esplanade overlooking the Mediterranean, an AFP journalist at the scene said.


The accident happened as the American movie “Eddington,” starring Joaquin Phoenix, Emma Stone and Pedro Pascal was being shown.

The Croisette was crowded with festivalgoers when the tree fell, witnesses said.

“There was a terrible gust of wind and I heard a cry,” said Marthy Fink from Luxembourg.


Amal Clooney stuns in black at Cannes Film Festival

Updated 17 May 2025
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Amal Clooney stuns in black at Cannes Film Festival

DUBAI: Lebanese British human rights lawyer Amal Clooney made a head-turning appearance at the 78th Cannes Film Festival this week, wearing a black gown by British designer John Galliano.

Clooney attended the premiere of “Bono: Stories of Surrender” in a sleek, off-the-shoulder dress featuring a fitted bodice with subtle draping and a floor-length skirt with a gentle train. She completed the look with a black clutch and Cartier statement earrings, styling her hair in soft, voluminous waves.

On the red carpet, Clooney was joined by U2 guitarist the Edge and frontman Bono, the subject of “Bono: Stories of Surrender.”

Amal Clooney made a head-turning appearance at the 78th Cannes Film Festival. (Getty Images)

The black-and-white film, directed by Andrew Dominik, adapts Bono’s 2022 memoir “Surrender: 40 Songs, One Story” and his one-man stage show of the same name.

Set to some of U2’s most iconic tracks, Bono opens up about the tragedy that marked his childhood, with his mother Iris collapsing and dying at her own father’s funeral when the singer was 14.

His father, Brendan “Bob” Hewson, already a man of few words, retreated into shock, anger and depression.

Clooney was joined by U2 guitarist the Edge (L) and frontman Bono (R) on the red carpet. (Getty Images)

The film is also a love letter to the singer’s wife, Ali Hewson, who he met when they were both 15, the same fateful day U2 was formed in a Dublin school. The film streams on Apple TV+ from May 30.

Bono, who has spent decades fighting for more aid to Africa and to lift the debt burden from poor countries, told the audience at the premiere that the world is again being threatened by fascism as it was when the festival was set up in 1939.

“Mussolini and the little man with a moustache, and his mate Goebbels had taken over the Venice Film Festival, so this festival was set up to fight fascism,” the singer said.

“It took it until 1946 (for the festival to get going) but it stands for that freedom now.”

He said that Hollywood star Sean Penn — a vocal advocate for Ukraine — had “brought us some friends from the actual trenches, from the front line in Ukraine, and they’re here tonight.

“I just want to thank you because you’re keeping us free,” Bono added to loud cheers.


Guerlain names Mohammed Hindash first Middle East makeup ambassador

Updated 17 May 2025
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Guerlain names Mohammed Hindash first Middle East makeup ambassador

DUBAI: French beauty house Guerlain this week appointed Dubai-based celebrity makeup artist and entrepreneur Mohammed Hindash as its first-ever regional makeup ambassador for the Middle East.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by hindash (@hindash)

Hindash, founder of the makeup brand Hindash Cosmetics, has worked with a roster of international and regional celebrities. His clientele includes Naomi Campbell, Lindsay Lohan, Chanel Iman, Natalia Vodianova, Rahma Riadh, Yusra Mardini, Nancy Ajram, Mona Zaki, Dana Hourani and Mona Kattan. He also did Queen Rania of Jordan’s makeup for the royal wedding of Crown Prince Hussein and Princess Rajwa in 2023.

He took to Instagram to write: “My chapter with @guerlain represents more than just beauty, it embodies timeless innovation rooted in heritage.

“I’m beyond thrilled to be announced as their first makeup ambassador in the Middle East as I showcase Guerlain through my lens and artistry,” he added. “I have immersed myself in the rich history of the Maison, and I can’t wait to narrate the story on my models’ faces.”


Musician charged with Chris Brown in alleged London nightclub assault

Updated 17 May 2025
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Musician charged with Chris Brown in alleged London nightclub assault

LONDON: A fellow musician and friend of Chris Brown has been charged alongside the Grammy-winning singer on allegations they beat and seriously injured a music producer at a London nightclub in 2023, police said Saturday.
Omolulu Akinlolu, 38, who performs under the name “Hoody Baby,” was due to appear in Manchester Magistrates’ Court on a charge of causing grievous bodily harm with intent.
Brown, 36, was jailed without bail on the same charge Friday, throwing his upcoming tour into question. He is scheduled to appear at Southwark Crown Court in London on June 13, which is the third day of his world tour.
Akinlolu is a rapper from Dallas, Texas, who has collaborated with Brown and Lil Wayne. He also goes by the names “Fat Leopard” and “Super Hood.”
Police gave no details on what role Akinlolu played in the alleged assault but said he was charged in connection with the same incident as Brown.
Brown was on tour in the UK in February 2023 when he launched an unprovoked attack on producer Abe Diaw, striking him several times with a bottle at the Tape nightclub in the swanky Mayfair neighborhood in London, prosecutor Hannah Nicholls said in court Friday.
Brown then chased Diaw and punched and kicked him in an attack caught on surveillance camera in front of a club full of people, she said.
Brown did not enter a plea and only spoke to confirm his name, birth date and gave his address as the Lowry Hotel, where he was arrested in Manchester early Thursday and taken into custody.
Brown’s representative has not responded to multiple requests for comment from The Associated Press.
Brown, often called by his nickname Breezy, burst onto the music scene as a teen in 2005 and has become a major hitmaker over the years with notable songs such as “Run It,” “Kiss Kiss” and “Without You.”
He won his first Grammy for best R&B album in 2011 for “F.A.M.E.” and then earned his second gold trophy in the same category for “11:11 (Deluxe)” earlier this year.
He is scheduled to launch an international tour next month with artists Jhene Aiko, Summer Walker and Bryson Tiller, opening with a European leg on June 8 in Amsterdam before starting North America shows in July.


Pakistani animated film ‘The Glassworker’ heads to US theaters with Watermelon Pictures

Updated 17 May 2025
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Pakistani animated film ‘The Glassworker’ heads to US theaters with Watermelon Pictures

  • The Pakistani animated film revolves around two people from disparate backgrounds, a glassblower and a violinist
  • The movie, selected as Pakistan’s submission to the 2025 Academy Awards, took the animation world by storm in 2024

ISLAMABAD: Pakistan’s first hand-drawn animated film “The Glassworker” is set to screen in the United States (US) after Watermelon Pictures acquired its distribution rights, the US-based film production and distribution company said this week.

The Glassworker, released in Pakistan in July last year, was storyboarded by young Pakistani animator, Usman Riaz, who also directed the movie that comprised 1,477 cuts and 2,500 individual drawings, bringing to life the coming-of-age tale of two people from disparate backgrounds: young Vincent who is an apprentice at his father’s glass workshop, and the talented violinist Alliz, the daughter of a military colonel.

Around them, a war threatens to upend their lives and the relationships between the children and parents are tested. A total of 250 people worked on the film including national and international cast and crew.

In a post on Instagram, Watermelon Pictures said they were proud to announce that their very first animated feature, The Glassworker, would soon be coming to US theaters.

“After being selected as Pakistan’s submission to the 2025 Academy Awards, #TheGlassworker took the animation world by storm as Pakistan’s first ever hand-drawn animated feature,” the distribution company said.

“An ode to Hayo Miyazaki’s dedication to telling beautiful stories frame by frame, The Glassworker is truly a work of art.”

The deal was closed during Cannes and negotiated by Hamza Ali for Watermelon Pictures and Hélène Espeisse on behalf of Charades, which is representing the film at this year’s Marché Du Film, US entertainment website DEADLINE reported.

“The Glassworker is a breathtaking, emotional story that will resonate deeply with audiences of all ages. We are honored to bring this cinematic gem to US theaters,” Watermelon Pictures co-founder Hamza Ali was quoted as saying.

Ali launched the film production and distribution company in April, 2024 along with his brother, Badie Ali, with Alana Hadid as creative director. The firm aims to amplify the voices of underrepresented filmmakers across the globe.

“We are thrilled that The Glassworker will be released theatrically in the United States by Watermelon Pictures. Their rapid growth and recent string of successful, meaningful films make them the perfect partner to bring our work to American audiences,” Khizer Riaz, the film’s producer, was quoted as saying.

“We couldn’t be more excited.”