From cool highlands to desert oases, a diverse terrain makes Saudi Arabia a fertile land for many crops

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The oasis of Al-Ahsa in KSA's Eastern Province includes more than 2.5 million palm trees extending over an area of more than 85.4 square kilometers. (SPA)
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An alfalfa farm in Riyadh region's Wadi Ad-Dawasir governorate. (Supplied)
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Updated 23 September 2022
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From cool highlands to desert oases, a diverse terrain makes Saudi Arabia a fertile land for many crops

  • The Kingdom exports more than 300 varieties of date in an industry worth SR7.5 billion
  • The humid air and fertile soil of Jazan, Al-Baha and Abha are ideal for coffee cultivation

JEDDAH: Saudi Arabia has one of the world’s most diverse natural landscapes. With 2 million square kilometers of land, the Kingdom is home to crops ranging from palm trees, fruit and olives to coffee beans, rice, lentils and more.

Palm trees — growth, vitality and prosperity

Although climate change poses a threat to agriculture around the world, the variable climate in different regions of the Kingdom makes it ideal for cultivating palm trees.




Blessed with abundant rainfall, Bisha province in the Kingdom's southwest boasts of fully organic palm trees and free of pesticides. (SPA file photo)

Palm trees symbolize the history, heritage, generosity and hospitality of the Saudi nation and its culture, and are also a natural resource for one of the most popular ancient fruits in the world, dates.

According to the International Dates Council, there are 200 million palm trees worldwide, occupying 1.23 hectares of land and producing 9.5 million tons of dates annually in 40 countries.

The Saudi National Center for Palms and Dates announced recently that according to the International Trade Center, the Kingdom in 2021 ranked first internationally among 113 countries in date exports, with a value with SR1.2 billion ($323.4 million).

The 33 million palm trees in the Kingdom represent 27 percent of the world total, with 1.54 million tons of dates produced annually through 13 regions distributed over 123,000 agricultural holdings.

“This distinguished achievement and the great level of excellence that the Kingdom has reached in date exporting is due to the efforts made throughout the years by the Ministry of Environment, Water and Agriculture,” Bashar Al-Koraie, CEO of the Zadna dates company, told Arab News. 




A general view taken from an airplane on September 11, 2014 shows cultured farms in northern Saudi Arabia. (AFP file)

The ministry also assisted in promoting the Saudi dates brand by improving the quality of production on farms, following best agricultural practices, and adopting quality standards for exportable dates in factories and packing stations.

Saudi Arabia exports over 300 types of dates to different countries, including the US, Europe, East Asia, the MENA region and Gulf states.

Al-Koraie said that the most popular types of dates in the Kingdom are majdool, khudari, khlas, sukkari, shishi, safawi, sufri, sagee, ajwa, barhi and anbara.

The palm and date sector in Saudi Arabia is worth about SR7.5 billion, which is 12 percent of the total agricultural output and 0.4 percent of the total non-oil gross product.

The three most important administrative regions for date production in the Kingdom are located in the center, east and west of the country, represented in the city of Qassim, Al-Ahsa — known as “The Mother of Palm Trees” — and Madinah.




Qassim region in central Saudi Arabia is one of the largest producers of dates. (SPA)

Dates from Qassim province are exported to more than 74 countries around the globe. The region produces more than 300,000 tons of dates annually. 

“The Kingdom’s Vision 2030 gave palm trees and dates sector great attention through its development and sustainability, and it has also implemented programs to develop the sector as it has raised the overall rate of the country’s gross domestic product,” Al-Koraie said.

Jouf is home to more than 984,000 palm trees, with the region producing more than 70,000 tons of dates of different varieties annually.

The trees produce a special type of date, known as “Helwat Al-Jouf,” or “the sweet of Al-Jouf.”

This large, dark and extra-sweet fruit retains its quality and can be stored for up to five years. It is usually served in winter and is used in a variety of traditional Arabian desserts.




Palm dates in the oasis of Madain Saleh in AlUla. (Supplied)

The Ministry of Environment, Water and Agriculture’s palm trees and the date sector are now supported internationally as the Kingdom succeeded in registering dates as an “unusual fruit” with the UN Food and Agriculture Organization. The FAO has also approved Saudi Arabia’s proposal to declare 2027 as the “International Year of Dates.”

MEWA’s palm and date germplasm bank has been listed in Guinness World Records for the largest number of palm varieties, with 127 national types.

To support Saudi palm farmers and help them expand their agricultural businesses, the National Center for Palms and Dates launched a new e-platform, Mozare3, early in August.

The platform aims to be the first and leading supporter in developing and increasing farmers’ production, while contributing to the sustainability of the palm and dates sector.

Coffee beans — the Kingdom’s green gold

Coffee and dates are two iconic products and a famous Saudi combination. Coffee is embedded in the Saudi values of hospitality, music and poetry to such an extent that it is recognized as a core element of Saudi folk heritage.

Saudi Arabia is ranked 50th in the world in terms of the quantity of coffee beans production.

Almohanad Al-Marwai, co-founder and CEO of the Arabian Coffee Institute, told Arab News that the types of coffee beans in the Kingdom are yet to be determined.




A Saudi farmer and his son harvest Khawlani coffee beans at a coffee farm in the southwestern region of Jazan on January 26, 2022. (AFP file)

“The main types are arabica. However, the main varieties are still under DNA studies to determine what the Kingdom produces.”

Coffee crops are found mainly in Jazan, while there are several coffee plantations in Al-Baha and Abha.

The mountainous areas’ humid and cool environment and fertile soil are ideal for coffee cultivation, which depends entirely on seasonal rainwater.

What makes Jazan stand out is the agricultural characteristics of its highlands, which feature terraces for growing coffee.

With 12 years of experience in the coffee industry, Al-Marwai is also a certified Q Arabica grader, Q Processor and an authorized Specialty Coffee Association trainer.

 

Jazan is the only place that uses this coffee farming method in the whole world currently, which plays a major part in the notes and coffee flavor,” Al-Marwai said Jazan’s most popular coffee variety, khawlani, is known as “green gold” and the “pampered tree,” and can be found nestled deep in forests on fertile lands.

“The flavor notes of khawlani usually are more of dried fruit, raisins, dates, spicy notes, cardamom, cinnamon and dark chocolate,” Al-Marwai said.

“The Kingdom produces around 300 tons currently per season. However, it is expected to go up to 3,000 tons in the coming three years, as the government is taking serious action to ensure the quality and the sustainability of coffee production to be self-sufficient,” he added.

“I can see that Al-Baha and Abha have huge potential for cultivating coffee, as they have yielded an amazing coffee crop recently.”

For centuries, the drink has been central to Saudi Arabia’s deep-rooted culture and traditions. Saudi Minister of Culture Prince Badr bin Abdullah bin Farhan announced earlier this year that 2022 will be the “Year of Saudi Coffee.”

According to recent statistics, domestic production of Arabic coffee in Jazan, Al-Baha and Asir has reached 1,810 tons annually, from 2,535 farms and 398,000 coffee trees.

Mango crops flourish in the Kingdom’s southern and western regions 

Jazan is also famous for its mango trees. In 2018, the area was granted a geographical indication — a product name or sign that corresponds to a specific geographical location or origin — for mangoes.

The success of the mango crop in the area is due to its fertile soil and abundant groundwater, which make this tropical tree one of the distinctive fruits of the region.

Through the Sustainable Agricultural Rural Development Program launched by MEWA, the Jazan region has made great strides in developing mango cultivation and expanding production.

The program aims to improve the rural agricultural sector and raise the standard of living of rural families. It also aims to increase production efficiency, improve lifestyle and achieve food security, including supporting mango cultivation.

With over 60 varieties of mangoes, production in the Jazan region witnessed a leap in terms of annual crop quantity from 18,000 tons in 2005 to more than 65,000 tons in 2022, with 19,109 farms and over 1 million mango trees.

The success story of mango cultivation in the area began in 1981, when the Agricultural Research Center, in cooperation with the UN FAO, brought high-quality mango varieties from various countries to Jazan.

Jalan, toumi, kait, balamar, zebda, sensation and sandari are popular varieties, as well as hybrid types from countries including India, Pakistan, Egypt, Kenya, Sudan, Australia and the US.

In the west of the Kingdom, the coastal city of Umluj also includes 24,000 trees that produce 10,000 tons of the best quality mangoes in the Kingdom annually.

The first mango festival in the region was launched in 2021 under the slogan “Umluj mango worth a try.”

Marwan Al-Juhani, owner of Muhammadiah farm in Umluj, told Arab News that watering is crucial for a successful mango crop.

“To get a good mango crop here in Umluj, we need a developed watering system,” he said.

Al-Juhani said that each mango tree has to be at least four years old before producing fruit, and the older it gets, the better the crop.

His farm holds 400 mango trees and is a popular destination for visitors and tourists, who enjoy walking through the trees, picking mangoes and eating them on site.

The Kingdom’s beloved olive basket on the northern borders

With its fertile soil and moderate climate, the northern Jouf region has become Saudi Arabia’s biggest producer of olive oil and is home to vast orchards holding millions of trees.

Jouf also has the largest olive farm in the world, which produces 10,000 tons annually of the finest olive oil.

The use of intensive planting methods makes Jouf’s olive trees distinctive, with 1,600 trees planted in a one-hectare area. The region is home to more than 18 million olive trees. 

Nasser Al-Hamad, owner of the Million Tree Farm, told Arab News: “I am following a high-density groves system in my farm, a more economical and productive model that also delivered high-quality crops and flavor and saves water.”

The most famous olive trees in Jouf are those more compatible with automated harvesting styles, such as arbequina, arbosana, koroneiki and oliana.

Al-Hamad said that every 10 kg of olives yields one liter of high-quality olive oil.

Many orchards have automated irrigation pump systems that require only one worker.

The city of Sakaka holds an annual olive festival, one of the biggest in the Kingdom, to support local farmers, olive crops and olive oil production. 

Diverse climate equals diverse crops

In light of the global fight against climate change, Crown Prince Mohammed bin Salman launched the Saudi Green Initiative in 2021 with more than SR700 billion of investment in the growth of the green economy.

This announcement has highlighted the efforts and objectives that will gradually lead the Kingdom to rely on clean energy, protecting the environment and making it a better place for future generations.




Workers harvest wheat in a field in the northwestern region of Tabuk on April 7, 2016. (AFP file)

As part of the initiative, 450 million trees will be planted, and 8 million hectares of degraded lands rehabilitated by 2030.

Four million mangrove trees have already been planted to contribute to the restoration of the Kingdom’s mangrove forest shoreline.

Over the last 15 to 20 years, the value of including suitable native species in amenity landscape schemes has become much more apparent. Known to be cultivated in the Mediterranean basin, figs are now also cultivated in Saudi Arabia. With demand rising for local produce, farms across the Kingdom are experimenting to see which fruits can be grown. 

So far, six types of figs are grown in every region, and over 26,000 tons of figs are produced annually. 

A total of $15 billion will be invested in AlUla master plan to create the world’s largest oasis, with over 10 million cubic meters of green and open spaces.

AlUla oasis in the northwest of the Kingdom has an ancient heritage that is not limited to the inscriptions on its mountains or erosion on its rocks, but rather embraces a unique nature reflected in its green oasis and rich farms.

According to the Experience AlUla website, the oasis will play a key role in the region’s agricultural prosperity.

The oasis is home to over 200,000 citrus trees that thrive in the AlUla desert. It is surrounded by a tall canopy of green palm trees shading the citrus trees from the summer sun.

Within 20 kilometers of the oasis, 29 varieties of citrus are grown, including jaffa, baladi, and abo surra oranges, torounge, clementines, mandarins, sweet lemons, limes, grapefruits, pomelos, kumquats, citrons and tangerines.

Mubarak Al-Enizi, who has 250 fruit trees in the region, said: “The citrus of AlUla is distinguished from other countries by its quality, taste and variety, and the reason for this is due to the fertility of the land, the abundance of water and the appropriate climate.”

The art of nurturing citrus fruits in AlUla had been passed down over generations. “The knowledge of how to cultivate citrus trees is inherited from our ancestors,” Al-Enizi said.


How sustainable tourism can help preserve Saudi Arabia’s iconic desert wildlife 

Updated 37 sec ago
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How sustainable tourism can help preserve Saudi Arabia’s iconic desert wildlife 

  • With desert tourism on the rise, experts say visitors and developers have a responsibility to respect local fauna  
  • The deserts of Saudi Arabia are home to more than 4,000 animal species, many of them critically endangered

ALULA: Although Saudi Arabia is home to a wealth of ecosystems, from its coastal mangroves and coral reefs to its high-altitude forests and lush oases, the Kingdom is perhaps best known for its deserts.

However, these landscapes, which are fast becoming popular with outdoor adventurers, are home to a remarkable array of animals, which inhabited the region long before the arrival of humans.

Despite the hardiness of these animals, given the harshness of their environment, the encroachment of humans into these pristine habitats is raising concerns among conservationists.

“The rapid growth in tourist flows in recent decades has been accompanied by diversification, both geographically, and in terms of tourism segments or products,” Basmah Al-Mayman, Middle East regional director of the UN Tourism (formerly UN World Tourism Organization), told Arab News. 

“Desert destinations have shared in the benefits of this double-diversification process, making it an even more pressing priority to define a sustainable approach to tourism development in desert areas.”

As a Saudi national herself, Al-Mayman recognizes the value of the Kingdom’s precious ecosystems as a source of revenue and national pride. However, she believes the tourism industry, developers, and travelers themselves have a responsibility to act sustainably.

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“In the desert, more than anywhere, with destinations still relatively untouched by the adverse effects tourism can bring, sustainability represents a particularly critical challenge,” she said.

“The messages conveyed by UN Tourism are not only preventive in character, but also offer stakeholders at international as well as local levels the advice and tools they need to combat poverty and desertification while enabling tourism to properly play its role as a vehicle for development.”

The Nubian ibex isnow among the wildlife of Saudi Arabia. (Shutterstock)

According to UN Tourism, sustainability principles refer to the environmental, economic, and socio-cultural aspects of tourism development. A balance must be established between these dimensions to guarantee its long-term sustainability.

Sustainable tourism should therefore make optimal use of environmental resources that constitute a key element in tourism development, while maintaining essential ecological processes and helping to conserve natural heritage and biodiversity.

Falcons are among the most loved wildlife in the Kingdom. (SPA photo)

As the largest country in the Middle East, occupying more than 80 percent of the Arabian Peninsula, Saudi Arabia is home to five distinct climatic regions. 

These biomes include coastal fog desert, the southwestern savanna foothills, the southwestern montane woodlands, the Arabian Desert, the Nubo-Sindian tropical desert, and areas of semi-desert.

Ostriches racing at a conservation center in Jeddah. (Supplied)

Extensive hunting in the 19th century resulted in the population decline of many of Saudi Arabia’s indigenous animals, including oryx, leopards, and cheetahs. The Kingdom has since imposed bans on poaching and launched breeding programs to help bolster populations.

Other wildlife found in these habitats included striped hyenas, mongoose, baboons, sand cats, and hopping desert rodents known as jerboa. Visitors willing to brave the region’s harsh temperatures may be rewarded with a glimpse of a Nubian ibex, sand gazelles, or a whole array of reptiles. 

Gazelles restin one of the wildelife conservation centers of Saudi Arabia, safe from predators and hunters. (Shutterstock)

Occupying some 25 percent of Saudi Arabia’s territory, the Rub’ Al-Khali, also known as the Empty Quarter, is anything but what its name might suggest. The world’s biggest sand desert is in fact home to a dizzying array of wildlife.

Likewise, the Kingdom’s scrublands, steppes, mangroves, volcanic fields, palm oases, and mountain ranges are teeming with creatures — nesting, hunting, feeding, and burrowing, many of them out of sight, coming out only in the cool hours of night.

DIDYOU KNOW

• 2024 was designated the Year of the Camel by the UN and Saudi Ministry of Culture.

• AlUla has made great strides in ensuring that desert tourism is eco-friendly.

• UN Tourism has put forth structured targets to support sustainable desert tourism.

• National Center for Wildlife estimates there are 4,481 endangered species in the Kingdom.

No desert animal is perhaps better recognized than the camel. It is because of its iconic status that the UN and Saudi Arabia’s Ministry of Culture has designated 2024 as the “Year of the Camel.”

This year, Saudi Arabia will host several camel-centric events and organize special spaces to educate the public about these much-loved “ships of the desert.”

Just this past week, the second ever AlUla Camel Cup was celebrated in the Kingdom’s ancient northwestern region. The four-day event centered on the animal, which has become synonymous with the country’s identity. 

The camel has been the Bedouin’s best friend for centuries, as well as a loyal companion and a lifeline. (Shutterstock)

The camel has been the Bedouin’s best friend for centuries, as well as a loyal companion and a lifeline. Even the Prophet Muhammad relied on camels for transportation and as a source of food and fuel.

Camels are not the only animals getting their moment in the limelight. Saudi Arabia’s National Center for Wildlife and the Saudi Green Initiative have been working hard to ensure none of the Kingdom’s fauna is overlooked.

Assigning an animal to be championed during a specific year, month, or day has been instrumental in raising awareness about the wellbeing and conservation of the region’s distinctive species.

In 2022, the Royal Commission for AlUla launched a campaign for the recognition of “International Arabian Leopard Day.” In 2023, the UN General Assembly unanimously designated Feb. 10 as the “International Day of the Arabian Leopard.”

Facing extinction, the Arabian leopard is one of the wildlife species at the center of the Kingdom's animal conservation program. (Royal Commission of AlUla photo)

The Arabian leopard once enjoyed a range stretching across a large swathe of the Arabian Peninsula, from southern Jordan to Yemen. 

But, after years of human encroachment on its habitat, resulting in the depletion of its natural prey, the International Union for Conservation of Nature listed the big cat as a critically endangered species.

Saudi Arabia has long been at the forefront of animal conservation, with the Imam Abdulaziz bin Mohammad Royal Reserve Development Authority reintroducing more than 220 endangered species into the wild in the Kingdom’s royal reserves over the past five seasons. 

More than 220 endangered animal species have been reintroduced to the wild in Saudi royal reserves over the past three years. (SPA)

Much of this has been done in tandem with sustainable tourism initiatives, designed to protect the Kingdom’s ecosystems, while providing jobs, services, and prosperity to local communities.

For instance, in the ancient deserts of northwest Saudi Arabia, framed by curious rock formations with their dramatic silhouettes, the lush green oasis of AlUla has been continuously occupied by humans since before the 12th century.

Throughout that time, animals have been vital to the area and to the livelihoods of its human residents.

In line with Saudi Vision 2030, the Royal Commission for AlUla has launched an initiative to rehabilitate 65,000 hectares of degraded land, activating the space and resurrecting the harmony between humans and nature — an organic partnership that has defined the region for millennia.

The lush green oasis of AlUla has been continuously occupied by humans since before the 12th century. (RCU photo)

Besides AlUla, nearly every other desert space in the Kingdom has introduced curated tours that mindfully lead humans into the wilderness with the intention of enjoying, honoring, and respecting the animals that live there. 

The Kingdom has made significant strides in ensuring that its animals continue to flourish in a rapidly changing world and a nation that aims to become a major tourism magnet in the years to come.

But with more people, vehicles, and infrastructure coming to the desert, it is a collective responsibility to ensure visitors do so without disturbing these precious ecosystems and their animal inhabitants.
 

 

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Riyadh Municipality confirms single company was responsible for recent food poisoning cases

Updated 04 May 2024
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Riyadh Municipality confirms single company was responsible for recent food poisoning cases

  • Officials said fast-food chain could be fined over the outbreak, which hospitalized dozens of people, and that all its branches and facilities in Riyadh and Al-Kharj remain closed
  • The municipality did not name the company but Arab News reported last week that several cases of food poisoning appeared to be linked to the Hamburgini fast-food chain

RIYADH: Riyadh Municipality confirmed on Friday that the initial results of an investigation by health authorities suggest a single company was responsible for several cases of food poisoning last week, caused by the bacterium clostridium botulinum, that left dozens of people hospitalized.

It also confirmed the chain could be fined over the outbreak, which came to light on April 25, and that all of its branches and food-processing facilities in Riyadh and Al-Kharj remain closed. The amount of any fine will be set according to existing legislation based on a full investigation and taking into account the severity of the effects of the incident on the people who became sick, the municipality added.

It did not say how long the company’s branches and other facilities would remain closed, but said all food products they contained would be destroyed and the process of cleaning and disinfecting all buildings, tools and machinery will be supervised by officials from the municipality.

“We confirm the safety of food products for restaurants, kitchens, cafes and caterers in the Riyadh region, as no cases have been recorded from other than the aforementioned source,” the municipality said.

The statement on Friday did not name the company involved but Arab News reported last week that a number of food poisoning cases appeared to be linked to the Hamburgini fast-food chain.

On April 27, Dr. Mohammed Al-Abd Al-Aly, a spokesperson for the Ministry of Health, posted a message on social media platform X in which he shared information about those affected by the food poisoning.

“Six cases have fully recovered after receiving appropriate health care, and two have been safely discharged,” he said. “However, 35 individuals remain hospitalized, with 28 of them in intensive care.”

Riyadh Municipality said health oversight teams took prompt action to investigate and monitor the situation as soon as they began to receive reports of the food poisoning cases.

On April 26, Nawaf Al-Fozan, the founder and CEO of Hamburgini, shared a video on the chain’s Instagram page in which he confirmed it was involved in the outbreak.


Saudi development fund signs cooperation deal with El Salvador

Sultan bin Abdulrahman Al-Marshad signed the agreement with Alexandra Hill Tinoco in Riyadh. (SPA)
Updated 03 May 2024
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Saudi development fund signs cooperation deal with El Salvador

  • The agreement is a step toward the financing of a water treatment and energy generation project using biogas in the area of the Acelhuate River, utilizing a development loan from the Saudi fund

RIYADH: The CEO of the Saudi Fund for Development Sultan bin Abdulrahman Al-Marshad signed on Friday an agreement aimed at opening doors for developmental cooperation, projects and programs in El Salvador, with the country’s Minister of Foreign Affairs Alexandra Hill Tinoco.

Also present at the signing ceremony in Riyadh were Haytham bin Hassan Al-Malki, the Kingdom’s ambassador to Mexico and non-resident ambassador to El Salvador, and El Salvador’s Ambassador to Saudi Arabia Ricardo Ernesto Cucalon Levy.

The agreement is a step toward the financing of a water treatment and energy generation project using biogas in the area of the Acelhuate River, utilizing a development loan from the Saudi fund.

This deal comes within the framework of the fund’s efforts to support the growth of vital needs in various countries to aid prosperity.

 

 


Beast House sets off on a unique music mission in Saudi Arabia

Updated 03 May 2024
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Beast House sets off on a unique music mission in Saudi Arabia

  • Ramadan Alharatani, CEO of MDLBEAST, told Arab News exclusively: “We see Beast House becoming a cornerstone of Riyadh’s music scene”
  • The multitiered members-only space provides an immersive experience for music producers, industry experts, creatives, and enthusiasts to connect and learn through its facilities

RIYADH: Only a few months after its recent launch, Beast House has become one of the Saudi music scene’s biggest assets, using MDLBEAST’s comprehensive strategy to enrich the Saudi music industry with solid infrastructure.
Driven by a vision to provide fertile ground in which to cultivate the region’s music culture, Beast House marks MDLBEAST’s debut investment in the music facilities sector in Saudi Arabia with an innovative tripod model that combines music, architecture, and technology to achieve its unique mission in the country.
Ramadan Alharatani, CEO of MDLBEAST, told Arab News exclusively: “We see Beast House becoming a cornerstone of Riyadh’s music scene, a place where creativity is nurtured and talents from the local and international scenes can grow. Our vision is to revolutionize the way music is experienced in the region by fostering connections in the creative community through the power of music.”
The multitiered members-only space provides an immersive experience for music producers, industry experts, creatives, and enthusiasts to connect and learn through its facilities, which provide live music events, workshops, studio spaces, and shared dining spaces.
“Beast House creates a platform for local artists to both showcase and hone their talents. In this space, members can collaborate with other artists through our diverse programming designed to elevate the experience of artists. It’s a welcoming space for anyone still finding their creative path,” Alharatani said.
The studio has two music production rooms with recording booths, a mix room with a Solid State Logic Origin mixing console, and a Neve recording room with a contemporary feel.
Alharatani said: “Beast House studio caters to artists of all levels, with a blend of traditional analog and modern digital equipment. We offer hands-on experience covering the entire production process, from recording to mixing and mastering.
“Our backline includes Fender guitars, Yamaha drums, and world-class microphones like Neumann, Royer, and AKG, alongside high-end outboard gear such as Neve, Bricasti, and UA 1176 compressors. We also provide a comprehensive selection of synths and drum machines from renowned brands like Roland, Moog, and Sequential, along with top-tier software and plugins including Pro Tools, Ableton, and Waves, offering artists endless sonic possibilities.”
The CEO said that these spaces are crucial for a developing music scene and nurturing the industry, and that Beast House is all about engaging the senses in a welcoming environment through its design, curated playlists, refreshments, and dynamic live shows.
He said: “By offering insight into songwriting, production, and the music business, we’re enabling the growth of local talent and opportunities. This fosters job creation, draws in tourism, and stimulates local businesses, which are key components in building a robust music infrastructure.”
But building more venues in the Kingdom is only a part of the MDLBEAST plan.
“Our strategy is built on three pillars — music and artists, live events, and venues — and through these three pillars, we can create a vivid music scene and opportunities for local and global artists to constantly engage with their audience,” Alharatani said. “All this leads to two main goals: support the innovative economy and entertainment tourism in the Kingdom, and guarantee the sustainability of our events.”
Alharatani believes that because this is the first private members’ club of this nature in Saudi Arabia, which may be foreign to some in the region, awareness will be key in getting the public to commit to memberships.
He said: “We’ve been spreading the word, giving people the lowdown on what members’ clubs are really all about. We’ve rolled out a few sneak-peek events to hook them on the experience, and we’re connecting with creative trailblazers to grow the right community. Here, membership is more than a pass — it’s the gateway to a hub where creativity grows and thrives.”
By combining technology, architecture, and music under one roof, Beast House studio’s specialized professional team hopes to use its technical excellence to elevate regional music to new levels.
The recording studio is expecting to become a destination for musicians who want to create memorable music that transcends boundaries and leaves a lasting impact on listeners, Alharatani said.


Housing minister meets with Chinese officials to boost Sino-Saudi cooperation, achieve Vision 2030 targets

Updated 03 May 2024
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Housing minister meets with Chinese officials to boost Sino-Saudi cooperation, achieve Vision 2030 targets

  • Al-Hogail’s visit also explored the possibility of attracting Chinese companies to the Saudi market

RIYADH: Saudi Arabia’s housing minister has returned from a trip to Beijing where he met with Chinese sector officials to “solidify the partnership between the two nations in construction and real estate development,” the Saudi Press Agency reported on Friday.

Majed Al-Hogail held a meeting with China’s Minister of Housing and Urban-Rural Development Ni Hong and Fang Qiuchen, the president of the China International Contractors Association.

Their discussions focused on developing joint housing policies and programs, exchanging expertise in city planning and sustainable urban development, and exploring investments in construction technology, SPA added.

Al-Hogail’s visit also explored the possibility of attracting Chinese companies specializing in building, construction, maintenance, and cleaning services to the Saudi Arabian market.

During his trip, Al-Hogail signed agreements and memoranda of understanding with major Chinese construction companies.

The Kingdom’s partnership with China to develop its housing sector is part of Saudi Vision 2030’s target of increasing home ownership in Saudi Arabia to 70 percent by improving housing affordability by the end of the decade.