PIF’s gaming entity aims to become a global games leader by 2030

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According to the 2023 annual report published by Savvy, there are more than 21 million self-identified game players in Saudi Arabia. (Ministry of Sport)
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Updated 01 September 2024
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PIF’s gaming entity aims to become a global games leader by 2030

  • Savvy’s CEO Brian Ward sheds light on company’s achievements, future plans

RIYADH: The CEO of Savvy Games Group recently detailed the latest progress from its 2023 annual report and highlighted key areas of expansion in 2025.

Brian Ward told Arab News: “2025 is going to be a very exciting year for Savvy.

“First of all, on the esports side, we have the inaugural Olympic Esports Games here in Riyadh, sometime later in the second half of the year. So, a huge tournament, the first official addition to the Olympic movement since the Winter Games in 1928,” he explained.

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“On the game development and publishing side, we expect to be able to announce another major investment or acquisition, hopefully in a top team or publisher that can bring another great game to our portfolio,” he said.

HIGHLIGHTS

• The company emphasized its mission and commitment to transparency through the publication of its first inaugural annual report providing key resources for understanding Savvy’s trajectory in the gaming sector.

• On creating jobs, Ward said that the team has now doubled in size within the last year.

Savvy is one of the entities responsible for positioning the Kingdom as a major global hub for the games industry, with a mission to become a world leader by 2030.

Since its launch in September 2022 by Crown Prince Mohammed bin Salman, also the chairman of the board of Savvy Games Group, the PIF-owned company has expanded its assets on multiple fronts from human capital, acquisitions, game development, and investment.




Brian Ward, Savvy Games Group CEO

“I think we’ll see a lot more collaboration amongst all the stakeholders in the Kingdom toward creating great incentives to attract foreign investment and to bring jobs to Saudi Arabia, as well as training and development programs actually kicking off to help develop skills for Saudis,” Ward said.

According to the 2023 annual report published by Savvy, there are more than 21 million self-identified game players in Saudi Arabia — 70 percent of the population — with over 48 percent of these players being women.

The company emphasized its mission and commitment to transparency through the publication of its first inaugural annual report providing key resources for understanding Savvy’s trajectory in the gaming sector.

On the game development and publishing side, we expect to be able to announce another major investment or acquisition, hopefully in a top team or publisher that can bring another great game to our portfolio.

Brian Ward, Savvy Games Group CEO

One of the major central themes of the report is Savvy’s role in delivering Saudi Arabia’s National Gaming and Esports Strategy.

In a statement released by Savvy, the CEO said: “2023 was a transformative year for Savvy. Our investments and initiatives have expanded our global footprint and contributed to exciting developments within the Kingdom of Saudi Arabia, and added significant shareholder value.

“I would like to extend my gratitude to our chairman for his wise counsel and leadership and our shareholder, the PIF, for their unwavering support and guidance.”

The annual report detailed how 2023 marked a major year of investment for Savvy, with the largest transaction being a $4.9 billion acquisition of Scopely, the rebranding of Savvy Games Studios to Steer Studios, and the launch of “MONOPOLY GO!”

On creating jobs, Ward said that the team has now doubled in size within the last year. Savy’s workforce now has over 3,500 employees across 22 countries with an emphasis on hiring people in key areas such as finance, strategy, legal, human resources, and communications.

When asked how Savvy aims to contribute to the Kingdom’s growing gaming sector, Ward said they are executing on three fronts: games development and publishing investment worldwide, esports development, and then Saudi Arabian ecosystem-building.

“On the KSA ecosystem-building front, our main mission, as we see it, is to help coalesce and drive further collaboration amongst local stakeholders to ensure that we have the right incentives, packages to attract foreign investment and jobs, training and development programs, coming to fruition to give Saudis the right skills to fill those jobs,” he explained.

Ward highlighted how Savvy’s local studio is doing “extremely well,” adding that “there’s about 85 or 90 people in that studio now. They’re in development of two mobile games, one of which is in soft launch and, hoping to kick off a console project with an important, local third party.”

Speaking on the recent New Global Sports Conference, Ward said it was very successful.

“We were remarking that I don’t think any of us had seen that number of senior executives from the games industry all in one place in many, many years, so super well-attended from that point.”


How Saudi Arabia is safeguarding biodiversity by restoring its ancient juniper forests

Updated 48 min 1 sec ago
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How Saudi Arabia is safeguarding biodiversity by restoring its ancient juniper forests

  • Juniper woodlands shelter endangered wildlife, rare plants and ancient biodiversity unique to the Arabian Peninsula
  • From livestock fences to tree nurseries, conservation efforts are giving the Kingdom’s highland forests a second chance

RIYADH: High in the misty mountains of southwestern Saudi Arabia, the juniper tree — known locally as the “lady of trees” — has long stood as a quiet sentinel over the Kingdom’s highland ecosystems.

Revered for its resilience, ecological role, and cultural legacy, this ancient species is now the focus of a national conservation drive to reverse decades of environmental decline.

Juniper woodlands flourish between 2,500 and 3,000 meters above sea level in regions such as Taif, Al-Baha, and Asir.

These evergreen conifers, draped in needles and peppered with cones, are more than just picturesque. They are ecological relicts — living remnants of ancient Afromontane forests that once stretched across parts of Arabia.

“Juniper trees have created a unique microclimate in areas where arid and semi-arid ecosystems such as deserts, mountains, and high plains are prevailing,” Liubov Kobik, a junior environmental consultant at Terra Nexus, told Arab News.

For centuries, the juniper tree has proudly stood as a symbol of picturesque beauty in Al-Baha region, adorning its slopes and mountain peaks with vibrant green hues. (SPA)

These woodlands offer a rare sanctuary for biodiversity in a country better known for its deserts. 

“These areas are nowadays called juniper woodlands and are considered as biodiversity hotspots supporting thousands of vascular plants, unique and mammalian species,” Kobik added.

The forests are home to rare and endangered species such as the Arabian leopard, hamadryas baboon, and the endemic Asir magpie.

Ecologically, junipers stabilize mountain slopes, protect against soil erosion, and offer nesting and foraging habitats for a wide range of species. Their berries are a food source for wildlife, while their dense canopy helps retain moisture and moderate temperatures.

Juniper berries are a food source for wildlife, while its dense canopy helps retain moisture and moderate temperatures. (Pexel photo)

“Unlike most of Saudi Arabia, the Asir mountains receive relatively high levels of rainfall, particularly during the summer monsoon season,” Kobik said.

“This moisture supports a variety of vegetation types, from dry acacia woodlands at lower altitudes to more humid and dense juniper forests in the highlands.”

But these vital ecosystems are under threat. Long-term climate change, rising temperatures, and erratic rainfall have caused a decline in juniper populations.”

Junipers stabilize mountain slopes, protect against soil erosion, and offer nesting and foraging habitats for a wide range of species. (Photo by Liubov Kobik)

Rising temperatures and periodic droughts … are caused by climate change, resulting in reduced and increasingly erratic rainfall patterns, characterized by extended dry seasons and infrequent yet more intense storms,” Kobik said.

“This disruption in natural water availability hinders the establishment of young juniper seedlings, making successful regeneration increasingly uncommon,” she said. “Less rainfall and rising temperatures are increasing evaporation rates, drying out soil faster. 

“This makes growing conditions tougher for seedlings and saplings, which struggle more with heat and drought compared to mature trees. Consequently, the natural replacement of older trees by new growth is greatly hindered.”

DID YOU KNOW?

• Jabal Soudah in Asir is 3,015 meters above sea level and is covered with juniper trees.

• The common juniper has the largest geographic range of any woody plant in the world.

• Unlike other trees, the juniper grows in acid and alkaline soils. Juniper bushes can live up to 120 years, with the oldest recorded specimen aged 255.

Overgrazing and land development have compounded the crisis. Livestock, particularly goats and sheep, often trample young saplings before they have a chance to mature.

In response, Saudi Arabia is taking action. Soudah Development, a project backed by the Public Investment Fund, has launched a major reforestation campaign that has planted nearly 165,000 native trees — including junipers — throughout the highlands.

Measures are being implemented at Asir National Park to limit deforestation, overgrazing, and land development. (Photo by Liubov Kobik)

“Additionally, Asir National Park, established in the 1980s, functions as a significant protected area where juniper forests are a conservation priority,” Kobik said.

“Within the park, measures are implemented to limit deforestation, overgrazing, and land development — factors that have historically led to the reduction of juniper populations.”

Kobik explained how authorities are partnering with the National Center for Vegetation Development and Combating Desertification to promote regeneration.

Juniper berries are a food source for wildlife, while its dense canopy helps retain moisture and moderate temperatures. (Photo by Liubov Kobik)

“Park authorities … are undertaking habitat restoration initiatives that include fencing regeneration zones, controlling livestock access, and monitoring tree health,” she said.

“Protective fencing has been installed around the most sensitive zones to facilitate natural regeneration by preventing goats and sheep (or other livestock) from accessing the areas.

“These measures address a primary issue hindering juniper recovery: although seeds germinate, saplings often fail to mature due to browsing and trampling by animals.”

A park ranger of the National Center for Vegetation Cover Development and Combating Desertification on patrol at the Sarawat mountains. (SPA)

Beyond their environmental value, junipers hold deep cultural significance in Saudi Arabia. For generations, their wood has been used to craft ceremonial objects and household tools.

Their berries are used in traditional medicine to treat ailments such as colds and stomach issues. Juniper oil, prized for its natural fragrance, also finds its way into perfumes and soaps.

Once overlooked in the rush of modern development, these ancient trees are now being championed as symbols of sustainable progress.

By safeguarding juniper woodlands, Saudi Arabia is not only protecting its natural heritage — but also restoring life to its greenest, most storied mountains.
 

 


KSrelief distributes 1,500 food baskets in Umm Rawaba, Sudan

Updated 16 May 2025
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KSrelief distributes 1,500 food baskets in Umm Rawaba, Sudan

NORTH KORDOFAN: The Saudi aid agency KSrelief recently distributed 1,500 food baskets in Umm Rawaba in the North Kordofan state of Sudan, benefiting 2,820 individuals. The initiative was part of the third phase of the aid agency’s food security support project in the country.

Ahmed Abelwahed, the executive director in Umm Rawaba, reaffirmed the locality’s full support for KSrelief’s efforts.

Mohammed Al-Badri, the humanitarian aid commissioner, praised the Kingdom for standing with the Sudanese people, and confirmed the commission’s readiness to facilitate the delivery of humanitarian aid.

The initiative reflects the Kingdom’s ongoing commitment, through KSrelief, to support people and countries in need around the world.


Norway’s ambassador underlines need to scale up and find new ways of working together

Updated 16 May 2025
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Norway’s ambassador underlines need to scale up and find new ways of working together

  • Envoy reaffirms commitment to strengthen ties with Saudi Arabia at National Day celebration
  • The ambassador said: “Our two countries are committed to a rules-based international order”

RIYADH: Kjersti Tromsdal, Norwegian ambassador to the Kingdom, on Thursday night confirmed her country’s determination to further strengthen bilateral cooperation with Saudi Arabia by finding new ways of cooperation as Norway celebrated its National Day in Riyadh.

The mayor of Riyadh, Prince Faisal bin Abdulaziz bin Ayyaf, attended the National Day reception hosted at the Norwegian Embassy in the Diplomatic Quarter.

Speaking at the reception, Tromsdal said: “Today, we celebrate the signing of the Norwegian constitution on May 17th, 1814. In Norway, the National Day, or the Constitution Day, is huge — a day full of children parading with flags and happy cheers in the streets. It’s a day when we celebrate tradition, pride and unity.

“The bilateral relationship between Saudi Arabia and Norway goes back to 1961. The two kingdoms have proud histories and ambitious futures. For decades, we have had fruitful exchanges in the energy sector as major oil and gas producers. Saudi Arabia and Norway are also maritime nations with an interest in safeguarding the marine environment,” she said.

“Both our countries are committed to accelerating the green transition. There is a need to develop and scale up new technologies and find new ways of working. This is an area where we see an increased number of partnerships between Norwegian and Saudi companies,” she added.

Norwegian companies that contribute to the implementation of Vision 2030 are an important part of the solid bilateral relations between our two countries, Tromsdal said, adding that the small Norwegian community in the Kingdom is growing, and that she was happy to see an increasing number of Saudi citizens visiting Norway.

The ambassador said: “Our two countries are committed to a rules-based international order, and see the value of mediated solutions to conflict. Norway believes in dialogue and constructive engagement for conflict resolution and appreciates the important role Saudi Arabia is taking in the region, and beyond, today.

“We value very much the close cooperation with Saudi Arabia in the Global Alliance for the Implementation of a Two-State Solution and we commend the efforts of Saudi Arabia in finding a path to fulfilling the rights of the Palestinian people,” she added.

Norway is a country renowned for its crisp air, green mountains, deep blue fjords and clear water.

“Today, we invite you to have a taste of Norway. And we know Saudis love Norwegian salmon. Together with the Norwegian Seafood Council and our sponsors we have brought high-quality Norwegian seafood to Riyadh. Our renowned chef Daniel and his assistants have travelled all the way from Norway to prepare the dishes for us. Our history as a seafood nation stems back to long before the Viking era with fishing, catching and trading of seafood,” the ambassador said.

Norway today, she said, is the world’s largest exporter of seafood, despite being a small country with a smaller population than Riyadh city.

Norway’s natural resources combined with one of the world’s longest coastlines, are the reasons for its lengthy traditions and practices in the seafood industry.

Atlantic salmon farming was “invented” in Norway 60 years ago and is today the world leader in salmon farming and aquaculture technology, she added.

“I am also glad to see many Norwegian companies and their Saudi partners here. Jotun, who celebrate 40 years in the Kingdom this year; Hydro Technal; DNV; Interwell; Corporater; Bravo Seafood; Norsk Sjomat; Pelagia; Arabian Fisheries; Tine; and Eira Water; and not least, our partnership with the Norwegian Seafood Council.”

The ambassador thanked her colleagues at the embassy with the words: “This is my first national day as ambassador in Riyadh, and I am so grateful to be here and to be part of this fabulous team.”


Saudi students win nine Special Awards at ISEF 2025

Updated 16 May 2025
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Saudi students win nine Special Awards at ISEF 2025

  • More than 1,700 students representing 70 countries participated in this year’s ISEF
  • The Saudi team this year consisted of 40 students

RIYADH: Students from Saudi Arabia have picked up nine Special Awards at this year’s Regeneron International Science and Engineering Fair (ISEF), which was held in Colombus, Ohio, in the US from May 10 to 16. At the time of writing, winners of the Grand Awards had yet to be announced.

More than 1,700 students representing 70 countries participated in this year’s ISEF, which is billed as the largest global platform for research and innovation projects by school students. Entries are evaluated by more than 1,000 international science experts.

The Saudi students who won Special Awards were Fatima Al-Arfaj (chemistry), Areej Al-Qarni and Saleh Al-Anqari (environmental engineering), Abdulrahman Al-Ghannam (materials science), and Sama Bukhamseen (embedded systems). Imran Al-Turkistani (energy), and Lana Nouri (translational medical sciences) each won two awards.

Saudi Arabia, represented by The King Abdulaziz and His Companions Foundation for Giftedness and Creativity (Mawhiba) and the Ministry of Education, has participated in the annual fair every year since 2007. It has now won 169 awards, including 110 Grand Prizes and 59 Special Prizes.

The Saudi team this year consisted of 40 students selected from among the Grand Prize winners of the National Olympiad for Scientific Creativity — the finals of which featured projects from 200 students. The Olympiad is one of the dozens of programs offered annually by Mawhiba for gifted students.


Center’s agreement aims at combating desertification

Updated 16 May 2025
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Center’s agreement aims at combating desertification

  • Solutions contribute to sustainable environmental development
  • The signing followed a decision by the Council of Ministers in December 2024

JEDDAH: The National Center for Vegetation Cover Development and Combating Desertification has signed an agreement with the Gansu Desert Control Research Institute to enhance cooperation in combating desertification.

The deal was signed by Khaled bin Abdullah Al-Abdulkader, the CEO of the center, during the visit of Abdulrahman Al-Fadli, the Saudi minister of environment, water and agriculture, to China.

The signing followed a decision by the Council of Ministers in December 2024.

The agreement aims to foster collaboration in combating desertification, sand encroachment, drought, land degradation, and the impact of drought in arid areas, while promoting the sustainable management of drylands.

Al-Abdulkader also held strategic meetings with several prominent Chinese companies to explore potential collaborations with a view to attracting investment to Saudi Arabia.

Discussions took place on initiatives such as natural asset management, rangeland rehabilitation, desert resort development, and the transfer of greening and desertification control technologies, supporting Saudi Arabia’s vision for a green economy and sustainable land use.

Al-Abdulkader met BGI Group representatives in Beijing to explore cutting-edge technologies for mangrove cultivation, which plays a key role in coastal protection, vegetation expansion, and environmental sustainability.

He also held discussions at Shanghai Mengfu Environmental Protection Technology Company, focusing on innovative solutions for converting invasive plant species into marketable, eco-friendly products.

In the field of environmental design, Al-Abdulkader met representatives from LWK Engineering and Landscape to oversee the company’s portfolio of ecological design projects and examine opportunities for collaboration in the planning and development of national parks, botanical gardens, and wetland areas.

These engagements reflect the center’s commitment to strengthening international partnerships, promoting green investment, and adopting forward-looking solutions that contribute to sustainable environmental development, in line with Saudi Arabia’s strategic objectives.