Dracaena Cinnabari is a Saudi brand based in Jeddah and Riyadh that specializes in unisex clothing, catering to young men and women who enjoy expressing their personalities through their style.
The brand offers a wide selection of monochromatic looks, including men’s boxers and briefs featuring funky prints.
Quality material and design are at the core of Dracaena Cinnabari’s philosophy. They provide bright and minimalist looks with simple, yet distinct, graffiti prints on some T-shirts and trousers, and ensure that the materials are airy and light for the summer and can be matched with other items.
Abdullah Obaid and Ahmed Salem founded Dracaena Cinnabari in 2019 after recognizing a significant gap in the Saudi and Arab fashion market.
They decided to create a brand that would cater to the needs of young people by offering the latest fashion trends.
The company derives its name from a rare tree native to the island of Socotra, off Yemen, known as the dragon tree or dragon’s blood tree. Scottish botanist Isaac Bayley Balfour first described these trees in the 1880s, naming them for their blood-like red sap.
The tree stands out due to its unique appearance and growth. Inspired by this, the brand aims to establish its distinctiveness in the world of fashion.
According to the brand, the ultimate meaning of life lies in planting trees even in unexpected places, symbolizing love’s growth and the establishment of strong roots throughout our life.
Dracaena Cinnabari is committed to tree-planting initiatives and raising awareness about their environmental benefits.
The products include graffiti art T-shirts, children’s clothing, caps, underwear and socks. Prices range from SR90 ($24) to SR400.
Customers can visit the stores in Riyadh and Jeddah or shop on their website dracaenacinnabari.com.
For more information visit their Instagram @dracaenacinnabari.sa.
