How a culture of recycling can reduce waste generation in Saudi Arabia

Saudi Arabia produces around 15 million tons of garbage every year, with 95 percent ending up in landfill, and just 5 percent of total waste recycled. (Shutterstock)
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Updated 28 January 2022
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How a culture of recycling can reduce waste generation in Saudi Arabia

  • Consumerism in GCC countries has created mountains of trash, most of the content of which is nonbiodegradable
  • “Circular economy” opens up huge opportunities for Saudis to reduce, reuse and recycle the waste they generate

JEDDAH: As is the case in many other parts of the world, a combination of population growth, urbanization and economic expansion has not only increased personal consumption across the Middle East but is also generating colossal amounts of waste.

Five Gulf Cooperation Council countries — Bahrain, Saudi Arabia, the UAE, Qatar and Kuwait — rank in the top 10 worldwide in terms of per capita generation of solid waste.

Thanks to their oil wealth, consumer spending in these countries has grown over recent decades to become a key driver of domestic economies. But as in many advanced countries, a culture of consumerism has created mountains of trash, most of the content of which is nonbiodegradable and extremely harmful to the environment.

Saudi Arabia alone produces about 15 million tons of garbage a year, 95 percent of which ends up as landfill, polluting the soil and releasing greenhouse gases, including methane, into the atmosphere for decades.

What is not buried often ends up as litter on city streets, in the form of discarded polythene bags, fast-food containers, plastic bottles and empty soda cans.

Between the start of 2020 and the first half of 2021, Saudi Arabia recycled only 5 percent of its total waste, including plastic, metal and paper.

To reduce waste generation, protect fragile ecosystems and make the most of reusable materials, Saudi Arabia can rely on the “circular economy” concept, a closed-loop system that involves the 3-R approach: Reduce, reuse and recycle.

The leading agent of change in this effort is the Saudi Investment Recycling Company, which was established in 2017 as a wholly owned subsidiary of the Public Investment Fund.

FASTFACTS

* Plastic takes more than 400 years to degrade.

* Only 12 percent of plastic is incinerated worldwide.

SIRC seeks to divert 85 percent of hazardous industrial waste, 100 percent of solid waste, and 60 percent of construction and demolition waste away from landfills by 2035. The only types of waste not covered by its remit is that created by the military and nuclear energy, both of which are handled by specialist organizations.

The circular economy model opens up huge opportunities, whether in terms of products, energy creation or services, which can make a major contribution to the diversification of the Saudi economy away from oil and its derivatives, in line with the aims of the Kingdom’s Vision 2030 reforms strategy.

Saudi Arabia aims to invest almost SR24 billion ($6.4 billion) in the recycling of waste by 2035 as it attempts to switch to a more sustainable waste-management system. It will invest about SR1.3 billion in construction and demolition waste, and about SR900 million in industrial waste. Investments in municipal solid waste will exceed SR20 billion, while investments in other types of waste will amount to more than SR1.6 billion.

There are several ways to create value in a circular economy. One of them is “waste-to-energy,” which involves drying and incinerating garbage, raw sewage and industrial sludge to power steam turbines.




Volunteers in Saudi Arabia removing waste from beaches to stop its flow back to the waters. (Supplied/World Clean Up Day)

Burning waste produces carbon dioxide but leaving it to decompose in landfill sites results in 20 to 40 times the amount of greenhouse-gas emissions, in the form of methane, over a period of many years.

Unsurprisingly, the circular economy approach is catching on. In 2020, when Saudi Arabia held the presidency of the G20, the Kingdom proposed to allies the concept of a circular carbon economy as a means of mitigating the accumulation of carbon in the atmosphere.

But a circular economy model cannot succeed without the active involvement of big companies, small-business entrepreneurs and the general public.

Experts say that the construction of recycling facilities in the Kingdom is only part of the solution; it must go hand in hand with efforts to instill in the Saudi population a culture of household recycling and responsible consumption.

“We have to invest in the infrastructure but, equally, we have to provide education and create outreach programs,” Ziyad Al-Shiha, the CEO of SIRC, told Arab News in October. “Once we achieve 25-35 percent recycling, we can say to the public: ‘Look, this is your effort and this is the result that we’re bringing back to you.’”

TIMELINE OF SAUDI ENVIRONMENTAL PROGRESS

2016: Launch of Saudi Vision 2030.

2017: National Renewable Energy Program announced.

2018: Launch of the National Environment Strategy.

2019: Saudi Arabia joins International Solar Alliance.

2020: Launch of Environmental Fund.

March 27, 2021: Launch of Saudi Green Initiative and Middle East Green Initiative.

Sept. 16, 2021: Farasan Islands added to UNESCO World Network of Biosphere Reserves.

Oct. 23, 2021: Saudi Arabia announces goal of Net Zero greenhouse-gas emissions by 2060.

Oct. 23, 2021: Saudi Arabia joins Global Methane Pledge.

Progress has already been made in fostering environmentally conscious behavior at the community level. Saudi highways are better maintained now than before. Even in cities, drains are no longer clogged with cigarette butts, tissue paper, paper cups and discarded food packaging.

In part, such improvements are as a result of the introduction of penalties; the Ministry of Municipal and Rural Affairs and Housing can now impose fines of $133 on anyone caught littering or spitting in a public place.

But concern about the environment and public interest in recycling and reducing household waste have also increased markedly, thanks to campaigns conducted by civil society groups.

One such group, Mawakeb Alajer, has worked for 17 years to encourage community-level recycling in Jeddah by providing sorting facilities where the public can drop off a wide range of recyclables, from scrap paper and waste plastic to unwanted furniture and even old wedding dresses.

“As a second-hand shop, we encourage people to give away what they don’t need to charity, which helps protect the environment by reducing waste,” Sara Alfadl, a spokesperson for Mawakeb Alajer, told Arab News.

“We believe that everyone plays a part in the community and we’re providing a service everyone can benefit from. We sort out everything we receive. This takes a lot of time, requires a lot of manpower and is hard. Thankfully, most of the items we receive, whether clothes or recyclable waste, are in good condition.”

In cooperation with local businesses, truckloads of recyclable materials are brought to Mawakeb Alajer’s facility where they are sorted and then sold, donated, or sent to be reused, recycled or repurposed. In the process, the group is helping to gradually change public attitudes.

“Awareness is still in its infancy but spreading nonetheless,” Alfadl said.

Schools have begun to play an important part in shaping attitudes among the next generation, by adopting “environmental literacy” projects that give pupils the chance to learn by participating in school-based recycling schemes and science projects.




Saudi mayor honors British expat, Neil Walker, for 27 years of beach cleaning and who inspired creative environmental initiatives in Alkhobar. (Supplied)

For their part, many Saudi businesses are adjusting to the circular economy model, in line with the Kingdom’s pursuit of sustainable-development goals.

Mona Alothman, the co-founder of Naqaa, a local provider of business-to-business environmental-sustainability solutions, said that many companies are now integrating recycling and waste reduction into their business models.

“It’s not just a phase,” she told Arab News. “Many Saudi companies are adopting ingenious ways to reduce, reuse and recycle their office supplies and better manage their waste, among other things.

“A lot has changed in recent years. Regulations have become stricter in order to adhere to international standards. Our company’s core ethos revolves around sustainability, and recycling is one part of the picture.

“Companies today are not only applying our recommended solutions to office waste but also initiating campaigns to promote and encourage people to be more conscious of how they throw away their trash.”

This multi-pronged approach, encompassing education, charity schemes, stricter rules and penalties, is encouraging the Kingdom’s business establishments to adopt eco-friendly practices and communities to think more about the effects of lifestyle on the environment.

Alfadl and her colleagues at Mawakeb Alajer believe there is a lot that Saudis can do to encourage their employers, neighbors and local authorities to implement more environmentally responsible practices in homes and workplaces.

“I believe that recycling will pick up fast here in Saudi Arabia,” Alfadl said. “With growing awareness, what was once a project or short-term initiative has become a necessity.

“Our approach was always bottom-up. When employees join the sustainability drive with their actions, it won’t be long before others do the same and create a community of people who follow the same approach.”


Saudi authorities close 996 establishments over health violations 

Updated 03 July 2025
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Saudi authorities close 996 establishments over health violations 

RIYADH: A total of 5,912 inspections covering 4,307 establishments were carried out across the Kingdom by the Saudi Food and Drug Authority in April and May.

A total of 996 were shut down due to various violations, while 136 were closed for operating without required licenses and for product safety breaches.

Additionally, production lines at 127 establishments were halted and 1,750 types of products were seized.

The initiative is part of the SFDA’s efforts to ensure compliance with approved regulations and to uphold high quality standards.

At one food establishment, inspectors found raw materials of an unknown origin, employees without health certificates, the absence of a tracking system and inadequate measures being taken to prevent cross-contamination. These led to the closure of the business and the implementation of necessary legal measures.
 


Need for global collaboration to fight drought stressed

Updated 03 July 2025
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Need for global collaboration to fight drought stressed

  • Saudi Arabia, along with partners, launched the Riyadh Global Drought Resilience Partnership on the first day of the 4th International Conference on Financing for Development

RIYADH: As part of the Kingdom’s efforts to mitigate the impacts of desertification, improve air quality and achieve its sustainable development goals, Saudi Arabia, along with partners, launched the Riyadh Global Drought Resilience Partnership on the first day of the 4th International Conference on Financing for Development.

Held in Seville, Spain, from June 30 to July 3, the four-day event saw the participation of 70 countries, including attendance by local and international ministers, environmental organizations and financial development entities.

Among the participants was Saudi Deputy Minister for Environment, Water and Agriculture Osama Faqeeha.

Faqeeha, who is also the adviser to the 16th session of the Conference of the Parties Presidency, emphasized the significance of collaborative efforts and innovation to address the escalating threat of climate change that resulted in complicated and devastating environmental issues such as drought.

Faqeeha said: “The Riyadh Drought Resilience Partnership will serve as a global facilitator, a ‘one-stop shop’ for drought resilience, promoting the shift from reactive relief response after drought hits to proactive preparedness.

“We also seek to amplify global resources to save lives and livelihoods around the world.”

The deputy minister said that solutions should be applied through strategies and mechanisms to ensure enhanced resilience in the areas that were mostly affected by drought and climate change globally.

He praised the partnership with the International Drought Resilience Alliance, a global coalition that aims to build resilience against droughts and climate change. 

He said it was fundamental to bridging the gap between the political and financial aspects to ensure the achievement of long-term sustainable development objectives.

The discussion highlighted some of the national efforts and strategies for environmental sustainability, including efforts by the OPEC Fund for International Development, the Islamic Development Bank and the CAF Development Bank of Latin America.


Saudi Shoura Council members visit Turkish parliament

Updated 03 July 2025
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Saudi Shoura Council members visit Turkish parliament

ANKARA: Members of the Saudi-Turkish Parliamentary Friendship Committee of the Saudi Shoura Council met with their counterparts from Turkiye during a visit to the country.

During the meeting, held in Ankara, the two sides reviewed ways to further boost their relations and discussed other topics of common interest.

The Saudi delegation also met with Numan Kurtulmus, president of the Turkish Grand National Assembly.
 


How AI is transforming Saudi businesses, from homegrown startups to global creative agencies

Updated 03 July 2025
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How AI is transforming Saudi businesses, from homegrown startups to global creative agencies

  • Small business owners are using smart tools to automate tasks like bookkeeping, customer service, and content creation with minimal resources
  • Platforms like Salla and QuickBooks help entrepreneurs manage online stores, financials, and logistics, saving time and boosting efficiency

RIYADH: Artificial intelligence is revolutionizing the landscape for small businesses, offering innovative solutions that enhance efficiency, creativity, and competitiveness. As technology evolves, many entrepreneurs are leveraging AI tools to streamline operations and drive growth.

One of the most significant advantages of AI is its ability to automate repetitive tasks. Tools like chatbots can handle customer inquiries around the clock, freeing up valuable time for business owners to focus on strategic initiatives.

This not only improves customer service but also enhances overall efficiency.

AI-powered analytics platforms can process vast amounts of data, providing actionable insights that help businesses make informed decisions based on market trends and consumer behavior. 

In this dynamic environment, AI is transforming small business operations.

A notable example is Hams Nabeel, a working mother who founded her business, Thikra, to preserve cherished memories for families.

“There was a clear need for my business idea,” she told Arab News. “Since I had my daughter, I wanted to preserve her hospital items — like her hat, blanket, and hand bracelet — all in one place.”

AI has become crucial in Nabeel’s entrepreneurial journey, streamlining various aspects of her operations. “ChatGPT helped me expand my business by crafting a clear structural plan,” she said.

What typically took weeks can now be accomplished in minutes, providing clarity when she faced uncertainties.

AI also assisted Nabeel in comparing 3D printers and defining her business’s vision. “AI guided me in crafting my mission and vision and even generated social media posts,” she said.

For financial management, she relies on QuickBooks, which automates tasks and offers valuable insights. Furthermore, Nabeel uses Salla, a website creation tool that simplifies online store management.

“Creating a business is so easy with Salla,” she said, allowing her to focus on creativity rather than technical details.

Screenshot of a page in the AI-enabled powered Salla platform.

In creative sectors, AI tools are essential for content creation and design. From generating social media posts to developing marketing materials, AI helps small business owners maintain a robust online presence without extensive resources.

“We have traditionally always been creatives before tech developers, but with AI it is now enabling us to combine both,” Denis Bodart, who operates a creative animation agency called Feed Me Light in London and Riyadh, told Arab News.

“We are now building more creative tools and AI products, including a new SaaS (Software as a Service) platform focused on the out-of-home advertising sector, which allows us to dynamically display content on various screens at once.

“Imagine walking through a city filled with screens that communicate and showcase engaging, interactive content. For example, the displays can respond to the latest football or esports results, presenting teams in an exciting manner.

“They can also adapt to weather conditions and customize their content based on audience presence in events, venues, and shops.”

Bodart highlighted how AI agents support his team. “By training AI agents to understand our business more, we can use these agents to help support our teams, providing a helping hand with more repetitive tasks such as receipts, bookings, data fetching, or even helping enhance our marketing and sales teams, amplifying our business’s online presence.”

He added: “For Saudi Arabia, the strategic integration of AI holds immense potential to create a truly transformative and positive impact on how they approach upcoming global events such as the Winter Olympics, Asian Cup, and World Cup events.

“This technology can significantly elevate fan engagement, optimize operations, and craft unparalleled experiences, setting new benchmarks for global sporting events hosted in the Kingdom.”

Denis Bodart, who runs a creative animation agency called Feed Me Light in London and Riyadh, says AI helps small business owners maintain a robust online presence without extensive resources. (Supplied)

Integrating AI allows small businesses to provide seamless customer experiences. Automating processes like order management and payment processing enhances customer satisfaction and loyalty.

“AI has completely changed the game for small creators like me,” Salwa Beauty, a prominent social media influencer in Saudi Arabia, told Arab News. “It’s like having a full creative team in your pocket.”

Salwa utilizes AI to generate content ideas, animate scenes, write captions, and redesign photos — tasks that once required extensive time and resources.

For her fitness content, Salwa has eliminated the need for models or physical products. “I can animate people, create scenes, and even showcase products being used — all without hiring anyone or incurring upfront costs,” she said.

This capability allows her to build a complete brand presence independently, showcasing the democratizing power of AI.

The freedom AI provides is substantial for small businesses. By enabling entrepreneurs to launch ideas, test visuals, and create professional content quickly and affordably, AI empowers them to stand out in a crowded market.

“AI is literally my assistant now,” said Salwa.

AI also reduces costs associated with traditional modeling. Additionally, AI facilitates content creation and scheduling, allowing businesses to maintain a consistent online presence effortlessly.

Platforms like Salla and Zid are enhancing the landscape for small businesses in Saudi Arabia. These platforms leverage AI to optimize customer interactions, enabling efficient order scheduling, carrier connections, and targeted marketing messages based on customer data.

Screenshot of a page in the AI-enabled Zid platform.

Such features not only save time but also enhance the overall customer experience.

AI has emerged as an invaluable asset for small businesses, offering innovative solutions that enhance productivity, creativity, and financial management. Integrating AI tools can significantly transform the entrepreneurial journey, enabling working mothers and small creators to thrive in today’s competitive market.

With AI as a partner, the possibilities for growth and success are limitless. As small businesses in Saudi Arabia continue to embrace these technologies, they open the door to a future where creativity and efficiency flourish, paving the way for new ideas and opportunities.

AI is a powerful ally for small businesses, empowering them to optimize operations, enhance marketing efforts, and improve customer experiences. As more entrepreneurs embrace these technologies, the potential for growth and innovation continues to expand.


 


Saudi crown prince receives phone call from German chancellor

Saudi Crown Prince Mohammed bin Salman and German Chancellor Friedrich Merz. (File/AFP)
Updated 03 July 2025
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Saudi crown prince receives phone call from German chancellor

  • During the call, Saudi-German relations and ways to strengthen them in a number of areas were discussed

RIYADH: Saudi Crown Prince Mohammed bin Salman received a phone call from German Chancellor Friedrich Merz on Thursday, Saudi Press Agency reported.

During the call, Saudi-German relations and ways to strengthen them in a number of areas were discussed.

Important developments and efforts made to enhance security and stability in the region were also discussed during the call, SPA said.