Saudi Arabia’s Soudah Peaks: the luxury mountain destination at the Kingdom’s highest point

Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, and zip-lining. (Supplied)
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Updated 10 December 2023
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Saudi Arabia’s Soudah Peaks: the luxury mountain destination at the Kingdom’s highest point

  • The area stands 3,015 meters above sea level and offers adventurers, thrill-seekers, and lovers of serenity a special place in Asir

RIYADH: Soudah Peaks, a sustainable luxury mountain destination under construction by the Public Investment Fund’s Soudah Development, lies in the southwest region of Saudi Arabia.

It stands 3,015 meters above sea level — the highest point in the Kingdom — and will offer adventurers, thrill-seekers, and lovers of serenity a special place in Aseer.

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“Soudah Development and Soudah Peaks, as a destination that our company has been developing under the ownership of the Public Investment Fund … we believe, has done something very, very important,” said Srdan Susic, chief sustainability officer at Soudah Development. “Out of 630 sq. km under Soudah Development, we are developing only a small portion of it. So, the built footprint is not going to be very, very large.”

He added 28 percent of the land being used has been placed under numerous forms of natural protection.

Daniel McBrearty, chief development officer for the company, said: “The masterplan for Soudah Peaks epitomizes meticulous design within a sustainable environmental framework, reflecting an unwavering commitment to responsible development. Acknowledging the region’s rich biodiversity, Soudah Development is dedicated to preserving and nurturing these invaluable assets.”




Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, and zip-lining. (Supplied)

Susic added that this information is important for the PIF-backed developer to enhance and extend protective coverage of the area.

“We are very keen on restoring around 19 priority cultural heritage sites. The ecosystems around us have been very productive in the past, and this allowed the local communities to build significant assets like old houses, old palaces, old mosques, old integrated villages … some of them we hope to see on UNESCO’s World Heritage Sites list,” he said.

Part of these efforts include a partnership with the National Center for Wildlife, which witnessed the recent release of 10 Arabian mountain gazelles into the wild, with the aim of reintroducing more wildlife to enhance biodiversity.

HIGHLIGHTS

• Part of these efforts include a partnership with the National Center for Wildlife, which witnessed the recent release of 10 Arabian mountain gazelles into the wild, with the aim of reintroducing more wildlife to enhance biodiversity.

• As well as support endangered animals, the developers’ environmental initiatives will plant 1 million trees by 2030 and rehabilitate parks and forests to enhance vegetation cover, conserve biodiversity and restore ecosystems. 

As well as support endangered animals, the developers’ environmental initiatives will plant 1 million trees by 2030 and rehabilitate parks and forests to enhance vegetation cover, conserve biodiversity and restore ecosystems.

Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, zip-lining and more. An 18-hole golf course will sit atop the Soudah plateau with stunning views and average temperatures of 20 C.

The serene settings will offer nature lovers a chance to enjoy national parks, a network of hiking trails, local farms and find harmony with nature through a collection of luxury wellness experiences including exclusive eco-spa resorts, meditation centers and yoga retreats.




Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, and zip-lining. (Supplied)

Soudah is also home to a rich tapestry of traditional folk music, poetry, art, locally produced honey, coffee farms and local customs passed down over generations. There are more than 200 documented heritage sites, from hamlets, mosques and minarets to watchtowers and mountain forts, and many will be considered for inclusion on the UNESCO List of World Heritage Sites.

There will also be 80,000 square meters of retail area, more than 30 additional attractions, 1,336 residential units, and 2,700 hospitality keys.

“The project encompasses six unique districts — Tahlal, Sahab, Sabrah, Jareen, Rijal, and Red Rock — each offering world-class facilities, from hotels, luxury mountain resorts, and chalets to villas, premium residential units, and diverse entertainment options,” said McBrearty.

Soudah Development and Soudah Peaks, as a destination that our company has been developing under the ownership of the Public Investment Fund … we believe, has done something very, very important.

Srdan Susic, Chief sustainability officer at Soudah Development

“Each district is curated with a different emphasis to cater to sports, adventure, wellness, and cultural enthusiasts. Soudah Peaks’ development is structured across three phases … (with) phase one encompassing over 940 hotel keys, 340 residential units, and 32,000 square meters of retail space.”

Tahlal will serve as the primary hub for tourists, offering upscale dining and shopping, hospitality, entertainment, and conference spaces, all within a sustainable ecosystem. Perched atop Soudah, it offers breathtaking views of the Sarawat Mountains.

The clifftop Sahab district will provide thrilling attractions, mountain experiences, and a hub centered around mountain sports, including hiking, paragliding, biking and zip-lining. A high-altitude performance and rehabilitation center will offer top-notch training facilities for extreme athletes.




Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, and zip-lining. (Supplied)

Sahab will also feature 15 glamping pods, over 360 luxurious hotel rooms, serviced apartments, and commercial spaces for entertainment.

Sabrah district, which will be a remote luxury residential and hospitality destination with a wellness spa, yoga pavilion, and meditation retreats, is located on the southern plateau of Soudah Peaks. It offers peace and tranquility, with 180 different types of premium hotel rooms, 350 opulent second homes, and commercial spaces to support the residential community, all surrounded by an authentic integration within the natural landscape.

With Soudah’s green agricultural landscape, Jareen district will adopt a sincere approach to fostering a sense of connection with the natural world. Hiking paths meandering through the heritage sites and agricultural landscape, along with culinary excursions to small organic coffee and honey farms, are sure to delight nature lovers. Jareen will have 35 distinctive glamping pods with a range of boutique stores and dining options perched on the mountainside.




Visitors and residents will have abundant opportunities to enjoy Soudah Peaks with year-round outdoor activities in the clean, cool mountain air, from mountain trails and hiking paths to paragliding, mountain biking, horse riding, and zip-lining. (Supplied)

The Rijal district will offer opportunities to experience authentic culture and heritage by fusing the past, present, and future. This destination, which is surrounded by historic architecture and situated within the Rijal Almaa heritage village, will combine park areas and outdoor event space to provide a variety of year-round events. Rijal will have 80 boutique hotel rooms with chic, heritage-inspired luxury interiors, as well as boutique stores and real food options.

Situated amidst natural parkland on the plateau of Soudah Mountain, nature lovers will discover an abundance of activities including peaceful glamping sites, nature reserves, horseback riding, and cycling trails at the Red Rock district. It will also have 170 upscale boutique hotel rooms and distinctive restaurants perched atop a cliff with views of Red Rock Mountain.

Commencing in 2024, phase one is expected to be completed by 2027, marking the point at which Soudah Peaks will be ready to welcome tourists. This timeline aligns with the overarching plan for the destination to unfold gradually. Abha currently has airport access of 222 flights per week, including 34 international flights.

 


Saudi defense minister, Yemen PM discuss relations 

Updated 06 May 2025
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Saudi defense minister, Yemen PM discuss relations 

RIYADH: Prince Khalid bin Salman, Saudi minister of defense, met with Yemen’s newly-appointed Prime Minster Salem Saleh Bin Braik.

The pair discussed ways to boost Saudi-Yemeni relations, in addition to regional developments and the situation in Yemen. 

”I reaffirmed the Kingdom’s continued support for the government of Yemen in ways that will meet the aspirations of the Yemeni people,” Prince Khalid said in a post on X.

He also conveyed the Saudi leadership’s best wishes to Bin Braik after his appointment as Prime Minister, as well as their hopes for his success and for the stability, security, and prosperity of the people of Yemen. 

Yemen’s internationally recognized government named finance minister Bin Braik as its new prime minister on Saturday.


UNESCO delegation visits North Riyadh Geopark after global network listing

Updated 05 May 2025
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UNESCO delegation visits North Riyadh Geopark after global network listing

  • Destination showcases Kingdom’s natural and cultural diversity, UNESCO official says
  • In April, UNESCO listed North Riyadh Geopark and Salma as part of its Global Geoparks Network

RIYADH: UNESCO’s Assistant Director-General for Natural Sciences, Lidia Brito, visited North Riyadh Geopark on Sunday, praising the destination for preserving both nature and history.

The UN Educational, Scientific, and Cultural Organization designated North Riyadh Geopark in April as part of its Global Geoparks Network, which aims to protect geological heritage sites and promote sustainable development.

Hussam Zuhair Al-Turki, director of the Saudi Geoparks Initiative, and Hamoud Alnughaymishi, director of the Science Sector at the Saudi National Commission for Education, Culture, and Science, accompanied Brito during her visit.

They explored significant geological features at the North Riyadh Geopark, including the Abu Shaddad Cave and the Edge of the World cliff. They also stopped to explore Ghamra Village, known for its natural adventure routes on the outskirts of Riyadh.

Brito said that the North Riyadh Geopark showcases the natural and cultural diversity of Saudi Arabia, and will enhance eco-tourism in the Kingdom, the Saudi Press Agency reported.

In April, UNESCO designated North Riyadh Geopark and Salma Geopark as part of its Global Geoparks Network. The Kingdom hopes to register 13 other sites on UNESCO’s network, the SPA added.


Riyadh’s latest group game spot encourages social connection

Pixel Games adds to the Kingdom’s capital’s growing roster of homegrown gaming concepts. (Supplied)
Updated 05 May 2025
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Riyadh’s latest group game spot encourages social connection

  • Center designed to engage people physically, mentally

RIYADH: As Saudi Arabia encourages more active and social lifestyles, a group of young Saudi entrepreneurs in Riyadh has created a space that blends movement, mental challenges, and social connection.

Opened in 2024, Pixel Games is a locally developed gaming center designed to engage people both physically and mentally. It is also a testament to the vision and drive of young Saudis, who are shaping the Kingdom’s entertainment landscape.

Pixel Games adds to Saudi Arabia’s capital’s growing roster of homegrown gaming concepts. (Supplied)

Riyadh has no shortage of entertainment options, and Pixel Games adds to the city’s growing roster of homegrown concepts.

While the founders would like to keep a low profile, they are working behind the scenes to address the local appetite for interactive social spaces that go beyond traditional arcades or seasonal pop-ups.

FASTFACTS

• Activities at Pixel Games range from strategic puzzles to movement-based games, all designed for groups of friends and families to enjoy together.

• Each session lasts an hour, and visitors can reserve private rooms for a more personal experience.

The center features nine themed “moving rooms,” with more than 40 group-based physical and mental challenges.

Riyadh has no shortage of entertainment options, and Pixel Games adds to the city’s growing roster of homegrown concepts. (Supplied)

Activities range from strategic puzzles to movement-based games, all designed for groups of friends and families to enjoy together. Each session lasts an hour, and visitors can reserve private rooms for a more personal experience.

Visitors have responded positively to the experience. Nawaf Aloggayel, a recent guest, said: “The place is beautiful, the games are different and fun, and the prices are reasonable.

Pixel Games adds to Saudi Arabia’s capital’s growing roster of homegrown gaming concepts. (Supplied)

“I advise people to come … it’s the best entertainment place in Riyadh so far.”

Ahmed Al-Ahmed, marketing representative for Pixel Games, said: “Pixels is an entertainment center that gathers challenges and fun into a group of different movement activities.

“Groups can enjoy a private room, which makes it more exciting and comfortable.”

What sets it apart is its year-round availability, making it a go-to spot for spontaneous plans or scheduled outings. It provides a safe and stimulating environment where children can burn off energy, develop problem-solving skills, and socialize with their peers.

Whether you are looking for a quick group activity, a family outing, or a way to try something new with friends, Pixels offers a low-key alternative for playful competition and connection.

 


Biotech program to empower Saudi innovators

General view in Riyadh, Saudi Arabia. (REUTERS)
Updated 05 May 2025
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Biotech program to empower Saudi innovators

  • The seven-month program offers participants mentorship, capacity development, and networking opportunities with local and international investors and experts

RIYADH: The Ministry of Health has launched a biotechnology accelerator program to empower Saudi innovators in biotechnology and life sciences.

The initiative aims to enhance their scientific and commercial readiness, attract investment, and expand their global market reach, the Saudi Press Agency reported.

It also seeks to boost their contributions to healthcare quality, aligning with the National Biotechnology Strategy and the Health Sector Transformation Program under Vision 2030, which envisions a thriving, innovation-driven economy and a vibrant society with sustainable health and quality of life.

The seven-month program offers participants mentorship, capacity development, and networking opportunities with local and international investors and experts.

It includes workshops, seminars, individual consultations, and a chance to present innovations at the BIO 2025 Conference.

The application deadline is May 8. Interviews and initial selection will take place from May 15-20, with final acceptances announced on May 25.

The ministry continues to advance health innovation and accelerate the progress of promising national projects. It encourages all Saudi innovators, entrepreneurs, and startups to register for the program and inquire via redbiotech@moh.gov.sa

 


Insan spends SR55m on beneficiary families in first quarter of 2025

The society deposited SR27.6 million into families’ bank accounts for basic expenses (cash, clothing, and food). (X @ensanorg)
Updated 05 May 2025
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Insan spends SR55m on beneficiary families in first quarter of 2025

  • Programs aim to meet needs through seasonal initiatives, monthly services, direct assistance

RIYADH: The Charitable Society for Orphans Care in Riyadh, also known as Insan, implemented several programs during the first quarter of 2025 aimed at meeting the needs of families through seasonal initiatives, monthly services, and direct assistance.

Total expenditure on services and initiatives provided during the first quarter amounted to SR55.09 million ($14.66 million), which included basic, seasonal, and other services.

The society deposited SR27.6 million into families’ bank accounts for basic expenses (cash, clothing, and food).

It also deposited SR2,790,600 for the Ramadan Basket Project, benefiting 9,251 families to meet their needs during the holy month of Ramadan, and SR1,060,800 for the Eid Gift Project, helping 5,304 through special gifts during Eid Al-Fitr.

There were more than 21,000 beneficiaries from the Zakat Al-Fitr project during the first quarter, covering their food needs before Eid Al-Fitr, at a cost of SR3.86 million.

The quarterly report issued by Insan highlighted the numerous programs and activities provided by it, including Imaniyat, Pioneers of the Future, Be a Human Compass, Mualham, and Medad.

These programs included developmental and empowerment paths, helping 2,853 beneficiaries.

In line with its commitment to meeting the needs of beneficiary families, Insan provided 7,725 diverse services during the first quarter, including emergency assistance, social and health support, bill payments, housing expenses, furnishing and maintenance, contributions to home purchases, healthcare, and other services. The society spent SR19,773,339 on these services.

It also conducted 1,469 visits to families in the first quarter. These assessed conditions, listened to needs, and identified requirements. The family satisfaction rate reached 93 percent.

In an effort to empower beneficiaries in various fields, the society conducted 436 applications for training, diploma, bachelor’s degree, employment, and project financing.