Zagzoog for Home Appliances opened its first KitchenAid showroom in Saudi Arabia. The brand for small appliances has stores across the world, including in the US since 1919.
Yasser Al-Zagzoog said: “The company was keen to bring this American brand to the Saudi market through its agent, the Zagzoog Company for Home Appliances. This was done after a careful study that indicated the ability of this brand to compete and obtain a share in the market owing to its rich experience in the field.”
He added: “The inauguration of the KitchenAid showroom is the first in the series of others that will be opened in the Kingdom. The aim is based on a well-studied strategic plan to expand the marketing of KitchenAid products, as the showroom includes a series of new products characterized by best performance and modern design, in a wide variety of colors to meet the needs of every consumer.”
Zagzoog for Home Appliances was founded in 1959 by Sheikh Suleiman Said Zagzoog. The company has rich experience in the marketing and sale of home appliances for more than 60 years.
It has 20 branches, 95 showrooms, 20 customer service centers and more than 300 distributors
Zagzoog is the agent and distributor for several brands in Saudi Arabia.