How the Saudi Pro League became the football world’s biggest story

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The arrival of Portuguese forward Cristiano Ronaldo in Riyadh in December 2022 redefined the Saudi Pro League, bringing Saudi football to the attention of fans and broadcasters. (AFP)
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Hilal's Brazilian forward Malcom stretches to control the ball (C) during the 2023 Arab Club Champions Cup semi-final football match between Saudi Arabia's Al-Shabab and Al-Hilal at the King Fahd Stadium in Taif on August 9, 2023. Malcom is one of the latest world footballer to join the Saudi Pro League. (AFP)
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Updated 11 August 2023
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How the Saudi Pro League became the football world’s biggest story

  • Saudi football, not to mention Middle Eastern and Asian teams in general, will be seismic in the years ahead
  • Global interest in the league has skyrocketed, with broadcasters DAZN, Canal Goat and LA7 jumping on board

RIYADH: Cristiano Ronaldo raised a few eyebrows when, only months into his move to Al-Nassr, he predicted the Saudi Pro League would be one of the top five in the world within a few years. Recent developments have shown his remarks to be right on the mark.

“(The) Saudi league is getting better and the next year will be even better,” he told Saudi sports channel SSC toward the end of last season.

“Step-by-step, I think this league will be among the top five leagues in the world but they need time, players and infrastructure. But I believe that this country has amazing potential, they have amazing people and the league will be great, in my opinion.”

It is a view he has since repeated with confidence and, each time he does so, his belief looks more and more justified and accurate.




Portuguese forward Cristiano Ronaldo’s decision to join the Al Nassr football club redefined the Saudi Pro League. (AFP)

On July 18, while in Spain with his Al-Nassr teammates for their preseason training camp, Ronaldo doubled down on his comments. He committed to his Saudi adventure and dismissed many European leagues — and America’s Major League Soccer, the new home of his rival, Lionel Messi — in one fell swoop.

“Europe has lost a lot of quality,” he said. “The only one that is one of the best is the (English) Premier League. It’s way ahead of all the other leagues from my point of view.

“The Spanish league lost its level, the Portuguese one is not a top one, the German has also lost a lot of quality. The USA? No, the Saudi championship is much better than the USA.”

Given the number of major recent signings of top international stars by Saudi Arabia’s leading clubs during the summer transfer window, Ronaldo’s estimate of a “few years” could well be accelerated.

Some of the big moves to the Kingdom from Europe are worth highlighting: Karim Benzema from Real Madrid to Al-Ittihad; Sadio Mane from Bayern Munich to Al-Nassr; Riyadh Mahrez from Manchester City to Al-Ahli; N’Golo Kante from Chelsea to Al-Ittihad; Reuben Neves from Wolves to Al-Hilal; Sergej Milinkovic-Savic from Lazio to Al-Hilal; and the trio of Fabinho, Roberto Firmino and Jordan Henderson from Liverpool to Al-Ittihad, Al-Ahli and Al-Ettifaq respectively.




Roberto Firmino, Sadio Mane and Karim Benzema are among football's big names who have moved to the Saudi Pro League following in Cristiano Ronaldo's footsteps. (AFP photos)

There are many more, as the number of players signing from abroad seemingly grows by the day.

What has taken place is nothing short of a revolution in Saudi football. It is comfortably the biggest story in the football world, following the unprecedented summer 2023 transfer window.

Of course, there were already many standout past and current foreign players in the Saudi Pro League over the past few years. The likes of Bafetimbi Gomis at Al-Hilal, Talisca at Al-Nassr and Abderrazak Hamdallah at Al-Ittihad, to name just a few, have all been hugely successful in the SPL, not to mention popular with the fans.




French midfielder N'Golo Kante moved from English Premier League's Chelsea football club to the Saudi pro League's Al-Ittihad earlier this year. (AFP)

But Ronaldo’s arrival in Riyadh on Dec. 31, 2022, redefined the Saudi Pro League. Once dismissed as a mere rumor, his move to Al-Nassr — after being released by Manchester United — changed perceptions of Saudi domestic football overnight. Coming shortly after the Kingdom’s historic 2-1 win over Argentina at the 2022 World Cup in Qatar, it showed that the Kingdom had to be taken seriously.

Suddenly, other players began to take notice, as did the fans and the international media. The knock-on effects since then have been astonishing. Saudi Arabia’s top clubs, having been privatized and backed financially by the country’s Public Investment Fund, can now afford to pick off players at the peak of their careers from some of the biggest, and richest, clubs in the world.

Global interest in the league, which is also known as the Roshn Saudi League, has already skyrocketed, with international broadcasters also jumping on board. They include live sports streaming service DAZN, which has the exclusive rights to show games in the UK, YouTube channel Canal Goat, which will screen matches in Brazil, and free-to-air channel LA7 in Italy, according sources.

DAZN is set to stream three matches each week, beginning with Friday’s season opener between newly promoted clubs Al-Ahli and Al-Hazm. Sky Sports had picked up the UK digital broadcast rights to the Saudi top flight halfway through last season, but DAZN was the first to commit to a whole season.




Live sports streaming service DAZN is set to stream three matches in the Saudi Pro League every week. (AFP)

No doubt the effects of all these developments on the future of Saudi football, not to mention that of Middle Eastern and Asian football in general, will be seismic in the season and years ahead. But amid the excitement and euphoria, there are serious issues that need to be addressed.

While the wider picture is clearly positive, and is already ensuring the SPL is a league to be reckoned with, the future of football in the Kingdom will have to be managed carefully and strategically to ensure the overall health of the game is maintained for the benefit of the clubs, the national team and the nurturing of young Saudi talent.

The rate of signings in recent weeks has been relentless and has raised questions as to when the spending spree will end. Officially, the Saudi transfer window closes on Sept. 7, a week after the one in Europe. This has caused concern among clubs, particularly those in the English Premier League, who worry they might lose more players during that overlapping period with no opportunity to replace them.

Beyond this summer’s immediate deadline, however, things will remain somewhat open-ended in terms of outgoing and incoming players, although an obvious end point for some clubs would be when they fill their full quotas for foreign players.

Another area of debate surrounds how this strengthening of the elite clubs will affect some of the league’s smaller teams. This concern was recently addressed by authorities, who said targeted projects will be supported if and when they are implemented for clubs outside the big five.

Then there is the worry that the influx of foreign players will adversely affect the development and progress of young Saudi talent, along with the careers of established local players.




In this photo posted on social media, Al Nassr foot club's juniors are shown on training. There is the worry that the influx of foreign players will adversely affect the development and progress of young Saudi talent. (Twitter photo)

The SPL and the Saudi Arabian Football Federation have moved to allay those fears by formulating a strategy designed to drive competitiveness on and off the pitch. New regulations are being rolled out, designed to increase playing time for young Saudi players. They include a reduction in the age of eligibility from 18 to 16, and a requirement for squads to include 25 senior players and 10 under the age 21 beginning with the 2025-26 season.

It is a policy that Al-Ettifaq coach Steven Gerrard and new signing Jordan Henderson — two former Liverpool captains — have thrown their support behind by committing to help efforts to nurture the next generation of Saudi footballing talent.

“At Ettifaq we have a lot of promising young talent who have a bright future,” said Gerrard. “And I am really proud to be the coach of the team. Hopefully I can help support these players and help develop them into better players in the future.”

For now, there is no denting the sense of optimism and positivity sweeping through Saudi football. For fans of the SPL, old and new, the 2023-24 season’s big kick-off on Friday cannot come soon enough.

 


Heavyweight boxers Tyson Fury, Oleksandr Usyk face off in Riyadh on Saturday

Updated 15 May 2024
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Heavyweight boxers Tyson Fury, Oleksandr Usyk face off in Riyadh on Saturday

  • The winner will carry the four championship belts in a unification bout for most important global organizations in boxing
  • Fury and Usyk both seek to write their name in the history books alongside global icons

RIYADH: British heavyweight boxing champion Tyson Fury and Ukrainian contender Oleksandr Usyk are scheduled to face off for the undisputed heavyweight world title on Saturday at Riyadh’s Kingdom Arena.
The winner will carry the four championship belts in a unification bout for the most important global organizations in boxing — the World Boxing Association (WBA), the World Boxing Council (WBC), the International Boxing Federation (IBF), and the World Boxing Organization (WBO), according to a media statement released on Wednesday.
The four belts feature images of boxing legends such as Muhammad Ali and Joe Frazier.
Fury and Usyk will both be seeking to write their name in the history books alongside these global icons, the statement added.
Saturday’s long-awaited-match will be the pinnacle of modern boxing as it is the first time that the four belts will be unified in a single fight. It evokes the prestigious legacy of the greats who have previously shaped the sport’s championship titles.
WBC was established in 1963, and Muhammad Ali was one of its most famous champions, holding the title three times during his career.
IBF was founded in 1983; Larry Holmes dominated the heavyweight division for seven years across different periods of his career.
WBO was established in 1988, and although it is the newest of the belts, it has been held by several prominent champions, including Chris Byrd and Herbie Hide, among others.
However, the oldest of the four belts that Fury and Usyk will compete for is the WBA title, which was established more than 100 years ago.
The title was held for 12 years by Joe Louis, the world heavyweight champion from 1937 to 1949, and who is considered one of the greatest heavyweight boxers of all time.
Saudi Arabia has become a hub for premier world boxing contests over the past few years, with authorities investing heavily to bring the biggest bouts to local and international audiences.
Previous bouts in the country have garnered the attention of fans globally and marked the Kingdom as a new home of international boxing.


Saudia unites football, motorsport with displays in Newcastle, Berlin

Updated 15 May 2024
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Saudia unites football, motorsport with displays in Newcastle, Berlin

  • Kingdom’s flag carrier introduces fans to new Gen3 Formula E car at St. James’ Park
  • Immersive fan zone offers variety of interactive experiences during Berlin E-Prix

BERLIN/JEDDAH: Saudia, the flag carrier of Saudi Arabia, has flown the new Gen3 Formula E car to St. James’ Park in the UK to coincide with Newcastle United’s final home game of the season.

The carrier has a strategic partnership with the Premier League club and is also the official airline partner of the all-electric Formula E series.

The event coincided with the release of a short film bringing together the worlds of motorsport and football, with football fans being introduced to Formula E and the car.

“This event provides a fantastic platform for us to engage with our guests and the global audience, whether in person or through our innovative digital portals,” Khaled Tash, Saudia Group’s chief marketing officer, said in the statement.

“Integrating our partnerships with both Newcastle United and Formula E in such an engaging manner exemplifies our commitment to bringing fans closer to the sports they love. Each year, we strive to elevate the experience for racegoers and fans worldwide, as part of our commitment to creating unforgettable memories wherever our brand is present.”

Saudia also hosted an immersive fan zone experience during the Berlin E-Prix on May 11-12 in Berlin.

Fans were given access to an E-Village, with a dedicated Discover-E Zone featuring a variety of interactive experiences, as well as games, competitions, and giveaways featuring both Saudia and Formula E merchandise.


Saudi team ready for World Para Athletics Championships in Japan

Updated 13 May 2024
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Saudi team ready for World Para Athletics Championships in Japan

DUBAI: The Saudi Paralympic team has set off for Kobe, in Japan, where they are competing in the 2024 World Para Athletics Championships.

The team’s preparations included extensive training sessions in both local and international camps.

The first phase took place in Riyadh, Jeddah and Damman from March to April, while phase two was in Dubai and included the team’s participation in the Gulf Games.

The 11th edition of the World Para Athletics Championships begins today and runs until May 27. It is being held at the Kobe Universiade Memorial Stadium, where more than 1,000 athletes from 100 nations will compete in 168 events.

The 2024 championships are the first to be held in East Asia and the third one in Asia, following Doha in 2015 and Dubai in 2019. 


Jorge Jesus hails ‘spectacular season’ as Al-Hilal secure 19th league title

Updated 12 May 2024
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Jorge Jesus hails ‘spectacular season’ as Al-Hilal secure 19th league title

  • Roshn Saudi League set to ‘grow better and better,’ Portuguese coach says
  • Side will contest King’s Cup final against Riyadh rivals Al-Nassr at end of season

RIYADH: Al-Hilal manager Jorge Jesus declared 2023/24 “a spectacular season” after the club claimed their 19th Saudi Pro League championship with a 4-1 victory over Al-Hazem on Saturday night.

Twelve points ahead of Riyadh rivals and nearest Roshn Saudi League challengers Al-Nassr, the title was won with three games to spare. Unbeaten domestically this season, with 29 wins from 31 league matches, Al-Hilal also created world football history earlier in the campaign by winning 34 matches in succession across all competitions.

“The Al-Hilal team this season has made a spectacular season. What we have achieved is an example for all the others because if we see all the details then we are the best in goalscoring, best in fewest goals conceded, no losses in the league and obviously the most points,” Jesus said in a statement released by the club.

“We are the Super Cup winners, in the semifinal (sic) of the King’s Cup and have won the league. We only failed in the Asian Champions League, in the semifinal, but if we speak about the Saudi level then winning the King’s Cup will mean we have won everything available this season in Saudi.

“That’s my habit wherever I’ve been — with Flamengo in Brazil I did this, with Benfica in Portugal I did this and now at Al-Hilal this can be achieved. We prepared to do this from the beginning of the season — but we have had to do this missing key players — Neymar for most of the time, Mitrovic for some of the time. But I have the notion that the Saudi league will grow better and better every time.”

All of the goals in Al-Hilal win over Al-Hazem at the Prince Faisal bin Fahd Stadium came in the first half.

Mitrovic gave his side the lead from the penalty spot in the 15th minute, striking low into the bottom corner. Faiz Selemani equalized through a well-taken curling shot only for Aljuwayd to then loft into his own net from the edge of the box trying to pass back to the goalkeeper after being put under pressure by Milinkovic-Savic.

Al-Hilal’s Serbian duo completed the scoring in injury time. Firstly, Mitrovic tucked home his compatriot’s cut back and then Milinkovic-Savic curled into the bottom corner for 4-1.

Al-Hazem coach Saleh Al-Mohammadi, whose side remain bottom of the 18-team league, said: “Al-Hilal are a very strong team. Because of individual mistakes we lost the game. If you don’t play well against the champions of the league then that will happen.”

Ahead of Al-Hilal’s next game, Portuguese coach Jesus warned compatriot Cristiano Ronaldo’s team Al-Nassr not to expect a weakened side at Al-Awwal Park on Friday in the second Riyadh derby of the season. Al-Hilal won the first clash 3-0 in December.

The two teams will also contest the King’s Cup final at the end of the season and Jesus said his side were preparing hard for the clash.

“Preparing is not by giving rest,” he said. “We still have more titles and work for the players. Every match is important for us.”


Riyadh’s recyclable football fan zone a ‘world-first for sustainability’ 

Since the fan zone opened, the response from spectators has been positive. AN photo by Huda Bashatah
Updated 10 May 2024
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Riyadh’s recyclable football fan zone a ‘world-first for sustainability’ 

  • Each recycled plastic pallet used in the fan zone’s construction has been repurposed to create a seating layout that promotes interaction among football fans

Riyadh: A football fan zone in Riyadh constructed entirely from recycled plastic pallets is a “world-first for sustainability,” its backers have said.

Spearheaded by Saudi Arabian Logistics, the eco-friendly project in the capital’s Laysen Valley will provide football fans with a dynamic environment to watch Roshn Saudi League matches.

With a seating capacity of more than 250, the fan zone will deliver action-packed viewing of the final five matches of the league amid anticipation for the crowning of the champion.

Each recycled plastic pallet used in the fan zone’s construction has been repurposed to create a seating layout that promotes interaction among football fans.

SAL designed the project with an eye on Saudi Arabia’s ambitious sustainability goals, including combating plastic pollution and promoting a circular economy.

SAL Managing Director and CEO Faisal Albedah, told Arab News about the inspiration behind the fan zone.

“Our dedication at SAL to sustainability and creativity served as the impetus for constructing the first-ever fan zone made entirely of plastic pallets, which are used on a daily basis in our 18 stations around the Kingdom in partnership with the Oil Sustainability Program,” he said.

The company wanted to play a role in tackling environmental concerns and curbing deforestation by demonstrating the utility of repurposed materials, he added. As the logistical sponsor of the Saudi Pro League, SAL has also pledged to unite communities through a shared enjoyment of football.

Mohammed Al-Tayyar, program director at the OSP, highlighted the significance of plastic pallets in environmental sustainability and economic efficiency. “From an environmental perspective, the material is recyclable, and time and resource efficient, as they are both durable and eliminate the need to cut trees to manufacture wooden pallets,” he told Arab News.

Plastic pallets outlast their alternatives and can be reused more than 250 times, leading to a reduction in CO2 emissions, he added.

The launch of the fan zone marks a major milestone in Riyadh’s sporting landscape and signals a shift toward sustainable approaches in fan engagement. As spectators gather in Laysen Valley to witness the climax of the Roshn Saudi League, they will not only partake in the thrill of competitive football, but also champion the cause of environmental sustainability.

Since the fan zone opened, the response from spectators has been “overwhelmingly positive,” added Al-Bedah.

“The attendees for our first event exceeded 200 fans cheering for both teams, Al-Hilal and Al-Ahli. This encouraging response validates the efficacy of our strategy and motivates us to expand and follow the path of bringing more cutting-edge initiatives to the ground.”

Al-Tayyar said that the Oil Sustainability Program has plans to replicate the success of the fan zone in other industries. “We aim to find, replicate and alter sustainable solutions for transportation, materials and utilities to meet global needs,” he added.

As the final matches of the Roshn Saudi League kick off, spectators at the fan zone are hoping that history can be made not only on the pitch, but also in the realm of sustainable sports infrastructure.