Muslim comedians tour UK to help people get over the pandemic

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Updated 29 October 2021
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Muslim comedians tour UK to help people get over the pandemic

  • Starting in London, the Super Muslim Comedy Tour heads north and stops in 10 locations, including Manchester, Birmingham and Glasgow
  • This year’s lineup brings back some of the old favorites, along with some new performers, but none of them were interested in centering their jokes around the pandemic

LONDON: After almost two years of lockdowns, restrictions, isolation, and highly contagious variants, could laughter be the best medicine?
The UK Super Muslim Comedy Tour hopes to prove just that, while celebrating the powers of Muslim comedy in aid of charity.
“We weren’t able to do the tour last year because of the COVID-19 pandemic and it was difficult for a lot of people because they couldn’t get their entertainment fix that they would normally get — their therapy,” the show’s host, British-Pakistani actor and comedian Abdullah Afzal told Arab News on the sidelines of the tour in Wembley.
“Also for us comedians, because we’re so used to being on stage and performing and suddenly, that was taken away from us, so all the energy that we missed out on last year, we’re bringing it forward into this year, so double the amount of energy, and hopefully we can entertain the crowd double the amount as well.”
Afzal, who is 32 and from Manchester, has hosted the show, which is in its sixth year, but it was canceled in 2020, much like everything else, due to the pandemic. 




(L-R) Comedians Salman Malik, Prince Abdi, Abdullah Afzal, and Fatiha El-Ghorri performed for crowds in east and west London. (Supplied)

Starting in London, the tour heads north and stops in 10 locations, including Manchester, Birmingham and Glasgow — with all tickets sold out.
“We really hope people come out and really celebrate the diversity in our routine, in our stand up, and the people that come on the stage as well,” said Afzal, who features heavy audience participation in his sets and uses his origin to blend jokes about conventional marriage and modern romance.
This year’s lineup brings back some of the old favorites, along with some new performers, but none of them were interested in centering their jokes around the pandemic.
British-born Fatiha El-Ghorri, originally from Morocco, was back for the second time. Her career has taken off since 2019. She has performed on the Jonathan Ross show “Comedy Club” and on Comedy Central at the Edinburgh Fringe. And then, when the pandemic hit, she took on Zoom.
“The pandemic has been really difficult, but during that time, I was doing a lot of Zoom and online gigs,” she said. “It’s a completely different format, the stage is different, the audience is not in front of you, so it’s really odd when you first do it.”
Relieved and excited to be back to performing physical shows, the 40 year-old from east London is known for pushing the boundaries with her comedy and jokes about her experiences and observations of marriage, relationships, dating, and wearing the hijab.

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“I do like to challenge people in my comedy and I like to break stereotypes, but obviously they’re halal jokes because it’s a Muslim tour,” she said, adding that she decided she was not going to use coronavirus as a basis for her jokes during the tour “because it was quite a difficult time for everybody, so I couldn’t see any humor in anything that was happening and I’m just glad it’s starting to get better.”
However, she admitted it was really nerve-wracking because they had not been performing live for a long time.
“You’ll always have nerves because we care about what we do so I’m always nervous on stage, but now I feel like we are all quite nervous being back on stage, but it’s nice to see that it’s packed out, lots of people are here, people have come to laugh.” 
Salman Malik, from south London, was relieved that Zoom shows were now reverting back to live ones, and he was happy to see audiences come out in “great numbers.”
In his first time participating in the tour, the 35 year-old Bahraini-Pakistani, who moved to the UK in 2004, uses his Arab-Asian background as a base for most of his material, along with his immigration experience, interracial marriage, and fathering three children.
“I perform comedy in four languages. I do Urdu, English, Punjabi, Hindi and it’s really nice to see that the opportunities are endless and working on my craft, (so) my comedy is basically about my journey coming into the UK, legally.” 




This is the first time that Bahraini-Pakistani comedian Salman Malik, from south London, joined the Super Muslim Comedy Tour. (AN Photo/Sarah Glubb)
 

Organized by the UK-based Penny Appeal, this year’s proceeds and funds raised will go toward the international humanitarian charity’s Thirst Relief campaign, which helps to provide safe and clean drinking water for deprived communities around the world.
Comedian Prince Abdi, 32, who is known for working with some of the biggest names in the game including Dave Chappelle, Trevor Noah and Chris Rock, wowed the crowd with his impressions and anecdotes of his pranks and antics.
“I’m Somali-British, so I talk about growing up in the ghetto of south London, which is not really a ghetto because I’m from Somalia, you know,” he said.
Abdi came into comedy as part of a bet with friends and, after several failed attempts at the same brutal comedy club, he finally got his first laugh and then “never looked back.”
He has toured Africa, including Nigeria, South Africa and Kenya, and has also performed in the UAE, and said he would love to go all around the Middle East and tell some Arab jokes one day.
“Nothing is easy in life, you have got to work for it, and even now, comedy is still hard and you’re only as good as your last show,” he said.
Abdi joked about his experience of being bored during the pandemic and playing pranks on people to test their racial and cultural curiosity, including walking around town with a picture of himself and asking white people if “they had seen this man?”




Headliner Azeem Muhammad, from St. Louis in Missouri, joined the Penny Appeal tour in 2018 and has been a growing success since. (AN Photo/Sarah Glubb)

“Everyone’s coming together, which is good because laughter is the best medicine. We all need to laugh, especially with all that’s going on around the world.”
Headliner Azeem Muhammad, from St. Louis in Missouri, joined the Penny Appeal tour in 2018 to see if his comedy would “transcend” from the US to Britain, and he has been a growing success ever since.
The fast-talking father-of-seven had the audience in stitches with his family-orientated jokes and audience interactions — and those “who could not keep up (it) was their own fault as they should have gone to university.”
Muhammad, 48, converted to Islam at the age of 17 and, nine years, later embarked on his comedic career. 
In 2004, he became one of the founding members of the very first Muslim comedy tour in the world called “Allah Made Me Funny,” which also featured Preacher Bryant Moss and Azhar Usman.
He said that, throughout the years with the tour, he had developed nuances to better translate to the UK’s predominantly Muslim audiences about what it’s like to be a Muslim from the US.
“And then to realize that no matter where we are from, the things that I talk about, which are marriage, divorce, children, jobs, health, the Sunnah (traditions and practices of Prophet Muhammad), those particular things are relatable, they’re universal, and so what normally would separate us now brings us that much closer together.”




Organized by the UK-based Penny Appeal, this year’s proceeds and funds raised will go toward the international humanitarian charity’s Thirst Relief campaign. (AN Photo/Sarah Glubb)

Keyaan Hussain, who is 13 and from London, said he found the show really enjoyable, very funny, and quite entertaining, adding his favorite was Muhammad “because of how he interacted more with the audience.”
Ifrah Quraishi, also from London, said it was the first comedy show she had ever been to and was already inquiring about next year’s tour.
“I thought it was amazing, genuinely, my cheeks are hurting (because) I couldn’t stop laughing,” Quraishi, 26, said. “For sure I am definitely up for going to more comedy events like this (and) definitely hoping to come to the next one.”


Landmark exhibition ‘Layered Medium’ brings six decades of Korean art to the GCC

Updated 16 May 2025
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Landmark exhibition ‘Layered Medium’ brings six decades of Korean art to the GCC

DUBAI: The first large-scale showcase of contemporary Korean art in the Gulf Cooperation Council region, “Layered Medium: We Are in Open Circuits – Contemporary Art from Korea, 1960s to Today,” promises to be a transformative experience for audiences in the Middle East.

Co-curated by Maya El-Khalil of the Abu Dhabi Music & Arts Foundation and Yeo Kyung-hwan of the Seoul Museum of Art, the exhibition brings together a sweeping collection of artworks that explore the evolution of Korean contemporary art from its roots in the 1960s to the present day.

Held at the Abu Dhabi art gallery Manarat Al-Saadiyat from May 16 to June 30, the exhibition marks a historic cultural bridge between Korea and the region, offering insights into how Korean artists have responded to shifts in political landscapes, technological advancements, and the complexities of modernity.

Ayoung Kim, Still image from Delivery Dancer's Sphere, 2022, single-channel video, 25 min. (Courtesy of the artist)

“This exhibition is a testament to the power of art to transcend boundaries and ignite conversations across cultures,” said El-Khalil to Arab News. “It’s an opportunity for audiences to witness the dynamism and resilience of Korean art over decades of transformation.”

El-Khalil drew on her first experiences in Seoul, which she described as a “moment of discovery.” For her, the city revealed what she called “productive contradictions”: an art scene that was deeply specific to its context but spoke to universal experiences of urbanization, globalization, and technological change.

“This tension between specificity and universality became central to our curatorial approach. Rather than trying to explain Korean art, we wanted to create frameworks that would allow audiences to encounter works through shared experiences of inhabiting our rapidly shifting, technologically mediated worlds,” El-Khalil said.

Ayoung Kim, Installation view of Delivery Dancer's Sphere (2022) from the exhibition "What an Artificial World (National Museum of Modern and Contemporary Art,
Cheongju, Korea, 2024)." (National Museum of Modern and Contemporary Art, Korea, Photography Hong Choelki)

The exhibition begins with the immediate sensory experiences of the body, intersecting with social constructs of gender, nationality, and identity. From there it connects to cultural narratives of history and tradition before engaging with contemporary spatial realities of rapid urbanisation and precarious ecologies. It begins with its experimental phases in the 1960s, moving through the politically charged works of the 1980s, and culminating in the boundary pushing digital and multimedia explorations of today.

Yeo explained the curatorial decision. “We experience reality through our bodies, our social structures, and our physical and virtual terrains. By organizing the exhibition through this expanded sense of medium — as atmospheres of meaning-making — we created a framework that reflects circuits of experience: from our immediate bodily presence to our social relationships, to our navigation of built environments striated with power and control.”

Byungjun Kwon, Dancing Ladders, credit MMCA (2). (Supplied)

Among the standout works are installations that challenge conventional perceptions of space and time, multimedia projects that intertwine Korean folklore with digital storytelling, and large-scale sculptures that articulate the tension between tradition and innovation. El-Khalil spoke of parallels between Seoul and Abu Dhabi, citing rapid urbanization and globalization as shared narratives.

“Both cities are the product of rapid, accelerated development, each environment a remarkable narrative of transformation, though the stories are quite distinct: South Korea emerging after war and poverty, while the UAE grew quickly thanks to a clear vision and the discovery of natural resources,” she said.

“What’s really interesting is how artists in both places respond to similar changes like urbanisation or globalisation but from different cultural perspectives. Even though these changes seem global, they’re always shaped by local histories and ideas about the future. For example, Sung Hwan Kim’s ‘Temper Clay’ (2012), set in uniform apartment blocks, looks at the emotional and social impact of this kind of growth. These parallels allowed us to explore how different societies process similar transformations through different historical and cultural frameworks,” she added.

Ram Han, Room type 01, 2018. (Collection of Seoul Museum of Art)

The exhibition also highlights the impact of technological revolutions on Korean art, particularly in the realm of video and digital installations that emerged in the late 1990s. “Korean artists have always been at the forefront of exploring new media, often using technology as a medium to dissect cultural narratives and global dialogues,” said Yeo. “Their work is a testament to adaptability and forward-thinking—an open circuit that is constantly evolving.”

In addition to the main exhibition, “Layered Medium” features a series of panel discussions, workshops, and interactive installations aimed at engaging the community in dialogue about the role of contemporary art in shaping cultural identity and understanding. El-Khalil emphasized the importance of these community-focused initiatives: “We want this exhibition to be more than just a visual experience; it’s a platform for learning and cross-cultural exchange.”

As the first large-scale Korean art exhibition in the GCC, “Layered Medium” is poised to set a new standard for artistic collaboration between Korea and the Middle East. With its emphasis on dialogue, innovation, and historical reflection, the exhibition not only showcases the richness of Korean artistic expression but also reinforces the universal language of art as a bridge across diverse cultures.

“Ultimately, our hope is that visitors leave with a deeper appreciation for the complexity and beauty of Korean contemporary art,” said Yeo. “It’s about creating connections—not just between East and West, but across generations, mediums, and ideologies.”


Red Sea fund honors 7 women in cinema at Cannes festival

Updated 16 May 2025
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Red Sea fund honors 7 women in cinema at Cannes festival

  • Female voices in movies vital, they tell Arab News
  • High praise for the Kingdom’s Red Sea Film Fund

CANNES: Seven Saudi Arabia and international women filmmakers and artists were honored at the Cannes International Film Festival on Thursday night.

Elham Ali, Jacqueline Fernandez, Gaya Jiji, Amina Khalil, Rungano Nyoni, Sarah Taibah, and Engfa Waraha were recognized for their work at the Red Sea Film Fund’s Women in Cinema Gala event.

Several of the women spoke to Arab News about the importance of women’s voices in cinema, and had high praise for the Kingdom’s efforts to support them.

South Asian actress and performer Fernandez said: “At my 15th year in film, and being part of the industry, this really culminates and really motivates me to keep going and to do more and to rise and it couldn’t have come at a better time.

“​​Just meeting the women and the talent here, seeing how women are supporting women on such a platform has been so inspiring. I feel every artist constantly needs to feel motivated and inspired, and this is one of those moments for me.”

The former Miss Universe honoree transitioned into film in the Indian industry with breakout performances in “Murder 2” (2011) and “Housefull 2” (2012).

She also starred in commercial successes “Race 2” (2013) and “Kick” (2014) opposite Salman Khan.

“I think that their (RSFF) passion to promote film and to promote the technicians and to promote the industry has been very, very admirable.

“The fact that also they are not just focusing on Saudi, but they’re looking at more of a global reach for their talent, and they’re also looking at connecting and bringing together other cultures within that.

“It really is what cinema is all about, right?” she said.

Saudi Arabia actress and presenter Ali emphasized the importance of investing in domestic cinema infrastructure, as exemplified by efforts of the Film Commission, Film AlUla, the RSFF, and independent grassroots initiatives.

“There’s nothing more important than cinema to present a history and cement stories.

“Cinema is the platform to transfer our stories to the world, and the fastest to do that, and that’s why I’m with and support this industry and I still (strive) for more.

“Yes, we’ve reached such a beautiful point today by seeing our work displayed at international festivals, like Cannes and others, but that’s why we need more.

“We’re taking quick, powerful, and creative steps,” she said.

She added that cultural sensitivities remain a challenge but younger filmmakers were dealing with them slowly.

Zambian-Welsh director, screenwriter and actress Nyoni told Arab News: “I feel fortunate to be recognized.

“It feels like someone, somewhere is listening or at least paying attention a little bit, but also because the Red Sea (Film Fund) spotlights specific areas that are not very popular.

“People always go to the usual suspects and I always love especially when people come to Africa.

“It’s such a rarity because, actually, the benefit is you don’t get to be very popular, these are not very sexy places to go to, and I love that they finance filmmakers.

“That's the bit that I find really amazing.”

Nyoni gained recognition with her early shorts, including “The List” (2009), and with her more recent feature films, “I am not a witch” (2017) and “On becoming a guinea fowl” (2024).

They have all earned her numerous awards including the Un Certain Regard Award for Best Director at Cannes last year. 

Syrian filmmaker Gaya Jiji, whose first feature “My Favorite Fabric” was also selected in the Un Certain Regard section in 2018, said the right support for women in cinema is emerging now globally.

She attended the Red Sea Film Festival three years ago, which supported her movie. And the festival is a co-producer of her second feature “Pieces of Foreign Life.”

She said that the RSIFF has helped create space for women, specifically from Saudi Arabia, which was a step to fulfilling the Vision 2030 plan.

Thai actress Waraha said the RSIFF has given a spotlight for women in Asia to have a bigger platform on a global level.

“​​In Thailand, it’s not that difficult for women to be in cinema, but on an international level, especially women of color, there’s language barriers.

“There’s looks that limit (me) to certain roles, which make it harder for me to bring into the international level with blockbuster movies,” she said.

Waraha gained recognition in 2023 for her lead role in the hit TV series “Show Me Love,” which marked her breakout performance.

Her role in “The Paradise of Thorns,” which she considers her breakout moment, earned her the Best Actress of the Year award at the 2025 Thailand Box Office Awards.

“I feel proud,” she said about receiving the Women in Cinema honor. “And I want to keep this as inspiration for both myself and for others.”

“I always say women are half of society, and they need to be half of the industry as well.

Honoree Taiba has dedicated her work to shedding light on “real women” in both a physical and emotional sense.

“As much as I’m really, really, really proud to be one of the seven highlighted women in cinema, I hope that we reach a point of equality in the industry that there are no such special events just for us,” she said.

She is the creator, writer and lead of the acclaimed dark comedy series “Jameel Jiddan,” and most recently finished shooting her feature film “A Matter of Life and Death,” which she stars in and wrote.

“As a woman — and I’m sure a lot of women relate to that — we really doubt our deserving of things.

“This year, I decided that … I’m worth it. I really worked hard, and I’m really proud of myself, that I’m in the right place at the right time of my life.”


More Hollywood stars join protest letter over Gaza 'genocide'

Updated 16 May 2025
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More Hollywood stars join protest letter over Gaza 'genocide'

CANNES: Hollywood heavyweights Joaquin Phoenix, Pedro Pascal, Riz Ahmed and Guillermo del Toro have added their names to a letter condemning the film industry's silence on what it called "genocide" in Gaza, the organisers confirmed Friday.
The petition, signed by more than 370 actors and filmmakers, also denounced Israel's killing of Fatima Hassouna, the young Gaza photojournalist featured in the documentary "Put Your Soul in Your Hand and Walk", which premiered at the Cannes film festival Thursday.
The organisers of the letter said the French actor Juliette Binoche, who is chairing the jury at Cannes, also added her name to the letter, along with Rooney Mara, US indie director Jim Jarmusch and "Lupin" star Omar Sy.
Binoche had initially seemed to pull back from supporting it as the festival opened on Tuesday, instead delivering a tribute to Hassouna, who was killed with 10 members of her family the day after she learned the film would be shown at Cannes.
"She should have been here tonight with us," an emotional Binoche said at the opening ceremony.
The growing protest comes after several days of mounting bloodshed in the besieged Palestinian territory, with 120 people killed on Thursday and 50 reported dead since midnight.
"Schindler's List" star Ralph Fiennes as well as Richard Gere, Mark Ruffalo, Guy Pearce, Susan Sarandon, Javier Bardem, and directors David Cronenberg, Pedro Almodovar, Alfonso Cuaron, Mike Leigh said they were "ashamed" of their industry's failure to speak out about Israel's siege of Gaza in the original letter.
In her Cannes speech Tuesday Binoche also referenced the Israeli hostages taken by Palestinian group Hamas in its October 7, 2023 assault on Israel, which sparked the Gaza war.
"Sicko" and "Bowling for Columbine" director Michael Moore and French actor Camille Cottin of "Call My Agent" fame are among other entertainment industry figures who have added their names to the letter since Tuesday.


Zimbabwe is full of elephants and conflict with villagers is growing. A new approach hopes to help

Updated 16 May 2025
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Zimbabwe is full of elephants and conflict with villagers is growing. A new approach hopes to help

HWANGE: When GPS-triggered alerts show an elephant herd heading toward villages near Zimbabwe's Hwange National Park, Capon Sibanda springs into action. He posts warnings in WhatsApp groups before speeding off on his bicycle to inform nearby residents without phones or network access.
The new system of tracking elephants wearing GPS collars was launched last year by the Zimbabwe Parks and Wildlife Management Authority and the International Fund for Animal Welfare. It aims to prevent dangerous encounters between people and elephants, which are more frequent as climate change worsens competition for food and water.
“When we started it was more of a challenge, but it’s becoming phenomenal,” said Sibanda, 29, one of the local volunteers trained to be community guardians.
For generations, villagers banged pots, shouted or burned dung to drive away elephants. But worsening droughts and shrinking resources have pushed the animals to raid villages more often, destroying crops and infrastructure and sometimes injuring or killing people.
Zimbabwe's elephant population is estimated at around 100,000, nearly double the land’s capacity. The country hasn’t culled elephants in close to four decades. That's because of pressure from wildlife conservation activists, and because the process is expensive, according to parks spokesman Tinashe Farawo.
Conflicts between humans and wildlife such as elephants, lions and hyenas killed 18 people across the southern African country between January and April this year, forcing park authorities to kill 158 “trouble” animals during that period.
“Droughts are getting worse. The elephants devour the little that we harvest,” said Senzeni Sibanda, a local councilor and farmer, tending her tomato crop with cow dung manure in a community garden that also supports a school feeding program.
Technology now supports the traditional tactics. Through the EarthRanger platform introduced by IFAW, authorities track collared elephants in real time. Maps show their proximity to the buffer zone — delineated on digital maps, not by fences — that separate the park and hunting concessions from community land.
At a park restaurant one morning IFAW field operations manager Arnold Tshipa monitored moving icons on his laptop as he waited for breakfast. When an icon crossed a red line, signaling a breach, an alert pinged.
“We’re going to be able to see the interactions between wildlife and people,” Tshipa said. “This allows us to give more resources to particular areas."
The system also logs incidents like crop damage or attacks on people and livestock by predators such as lions or hyenas and retaliatory attacks on wildlife by humans. It also tracks the location of community guardians like Capon Sibanda.
“Every time I wake up, I take my bike, I take my gadget and hit the road,” Sibanda said. He collects and stores data on his phone, usually with photos. “Within a blink,” alerts go to rangers and villagers, he said.
His commitment has earned admiration from locals, who sometimes gift him crops or meat. He also receives a monthly food allotment worth about $80 along with internet data.
Parks agency director Edson Gandiwa said the platform ensures that “conservation decisions are informed by robust scientific data.”
Villagers like Senzeni Sibanda say the system is making a difference: “We still bang pans, but now we get warnings in time and rangers react more quickly.”
Still, frustration lingers. Sibanda has lost crops and water infrastructure to elephant raids and wants stronger action. “Why aren’t you culling them so that we benefit?” she asked. “We have too many elephants anyway.”
Her community, home to several hundred people, receives only a small share of annual trophy hunting revenues, roughly the value of one elephant or between $10,000 and $80,000, which goes toward water repairs or fencing. She wants a rise in Zimbabwe's hunting quota, which stands at 500 elephants per year, and her community's share increased.
The elephant debate has made headlines. In September last year, activists protested after Zimbabwe and Namibia proposed slaughtering elephants to feed drought-stricken communities. Botswana’s then-president offered to gift 20,000 elephants to Germany, and the country’s wildlife minister mock-suggested sending 10,000 to Hyde Park in the heart of London so Britons could “have a taste of living alongside elephants.”
Zimbabwe's collaring project may offer a way forward. Sixteen elephants, mostly matriarchs, have been fitted with GPS collars, allowing rangers to track entire herds by following their leaders. But Hwange holds about 45,000 elephants, and parks officials say it has capacity for 15,000. Project officials acknowledge a huge gap remains.
In a recent collaring mission, a team of ecologists, vets, trackers and rangers identified a herd. A marksman darted the matriarch from a distance. After some tracking using a drone and a truck, team members fitted the collar, whose battery lasts between two and four years. Some collected blood samples. Rangers with rifles kept watch.
Once the collar was secured, an antidote was administered, and the matriarch staggered off into the wild, flapping its ears.
“Every second counts,” said Kudzai Mapurisa, a parks agency veterinarian.


Downtown Design makes its debut in Saudi Arabia 

Updated 16 May 2025
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Downtown Design makes its debut in Saudi Arabia 

  • Downtown Design Riyadh runs May 20-23 at JAX District 

DHAHRAN: Downtown Design, a contemporary design fair that has run in the UAE for the last decade, will debut in Saudi Arabia from May 20 to 23 at JAX District, marking the Kingdom’s first official event dedicated to original, high-quality design.  

“Downtown Design Riyadh, with its thoughtfully curated program and blend of local and global expertise, reflects our vision to build a dynamic design community that embodies the Kingdom’s rich and diverse cultural identity,” Sumayah Al-Solaiman, CEO of the Architecture and Design Commission, wrote in a statement. 

The multi-day activation will be held in partnership with the Architecture and Design Commission under the Ministry of Culture. 

(Supplied)

Mette Degn-Christensen, director of Downtown Design, expressed her enthusiasm for the inaugural edition in the capital. 

“I think you’re going to experience something that’s been really thoughtfully selected for this fair, with the unique setting of the location,” she told Arab News. “I’m very excited about the venue. It’s very historic, and it’s just a great way to kind of juxtapose the more modern and the historic, at the same time. If you think about it, nowhere in the world has an event of our nature in that kind of venue. 

“I’m really kind of overwhelmed with how amazing it is to get to do a design fair literally on the terraces of the UNESCO heritage site (in Diriyah),” she added. “I think that’s really special.” 

Degn-Christensen, a Danish design leader with more than 15 years of international experience, has directed Downtown Design in Dubai since 2021. She has helped expand the fair’s global reach and champion regional talent. She now brings that expertise to Saudi Arabia. 

(Supplied)

“What excites me personally the most — and I think the team also — is this really genuine, encouraging energy in Riyadh,” she said. “I didn’t expect this welcome — it’s not easy to start a fair in a new country or a new market.” 

For Degn-Christensen, one of the fair’s main goals is to “encourage you to maybe consider design more in your life and your work. And those are the things that we have been doing over the years. So I think (this is) almost, maybe, a fast-track version of that.” 

And she believes the timing of the fair aligns with a growing appreciation among general society for thoughtful design.  

“I think it’s the right time. There’s a shift in perspective of quality and of investing value into purchasing quality, sustainable long-lasting design,” she said. “(That’s true), I think, globally, but certainly in this region. I’m very excited about that kind of moment. 

(Supplied)

“I think that it’s a good time for our fair also in terms of that there are fashion and luxury and art initiatives in the Kingdom, but when it comes to design and high quality, premium quality design, there isn’t really such an outlet yet,” she continued. 

Downtown Design Riyadh will bring together a global roster of established brands, emerging designers and regional studios. Exhibitors include lighting innovators Tom Dixon, Brokis and Articolo, presented by Huda Lighting; Scandinavian furniture houses Audo Copenhagen, GUBI, and &Tradition, brought by The Bowery Company; and the regional debut of Scarlet Splendour, featuring bold brass pieces by designer Richard Hutten. 

Kuwait-based Babnimnim Studio will present an architectural installation for Cosentino, exploring heritage and innovation, while Jotun Paints will stage a color-focused experience in collaboration with Saudi creatives.  

French heritage brand Maison Louis Drucker will debut a digital collaboration with TRAME and Aranda\Lasch, “merging algorithmic design with traditional handcraft.” 

A dedicated section of the fair will spotlight limited-edition and collectible works. Gallery COLLECTIONAL will showcase handcrafted furniture by Christophe Delcourt, sculptural lighting by Apparatus Studio, and vintage-inspired designs by Draga & Aurel. Venini’s artisanal glass, produced with Michele De Lucchi and Peter Marino, will be shown alongside luxury highlights from Visionnaire and Serafini. 

In addition to the exhibits, Downtown Design Riyadh will also populate JAX District with pop-ups, creative interventions and a dynamic talks program. “Strata,” a modular outdoor installation by multidisciplinary studio Karim+Elias, made from locally-sourced sand and constructed using rammed-earth techniques, will merge traditional materials with contemporary design. 

The talks series will bring together architects, developers, collectors and creatives to discuss “themes shaping design in the region and beyond.” 

Downtown Design Riyadh reflects the Kingdom’s growing investment in culture and creativity under Vision 2030. The fair is set to become an annual platform supporting the Kingdom’s active interior-design market and connecting Saudi talent with global networks. 

“It’s been a few years that we’ve been looking to start an initiative in Saudi and then we wanted to make sure that we did it at the right time, but also that we did it in the right way,” Degn-Christensen said. “There’s some overlap in the Dubai (team) and then there are some just from Riyadh — and it’s the same for suppliers and contractors. It’s certainly not a copy of what we’re doing in Dubai.”