DUBAI: French Algerian model Loli Bahia is enjoying a great start to 2024, with a starring role in the new Tod’s spring-summer campaign, and a recent appearance at Paris Couture Week, walking for Chanel.
Bahia concluded the Chanel show in a head-turning bridal ensemble.

Loli Bahia walks for Paris Couture Week. (Getty Images)
The gown was a white organza mini dress adorned with intricate floral detailing, while the sleeves, characterized by a touch of glamor, were voluminous and adorned with layers of delicate sheer tulle.
Meanwhile, Bahia also shared Tod’s new campaign on Instagram over the weekend, simply captioning the post: “TOD’S!!”
Set in southern Italy, Tod’s new advertising campaign is an ode to authentic Italian lifestyle, where Mediterranean scents, lights, and landscapes serve as the backdrop to the spring-summer 2024 collection.
“It’s an invitation to gracefully immerse oneself in the most genuine scenarios among magnificent terraces and enchanting gardens. Tod’s wardrobe essentials and icons emerge as a contemporary portrait, reinterpreted with sophisticated textures, tailored suits, and artisanal details,” read a statement on the brand website.
“In a constant blend of masculine and feminine attitudes, the collection unfolds in a palette of natural tones, from camel to tobacco, and swift touches of lime green. Accessories define each ensemble, offering a captivating glimpse into the quintessence of Tod’s style and savoir-faire.”
Bahia also had other shows at Paris Couture Week, which concluded last month, walking for Valentino in a loose embellished set, featuring a plunging neckline that accentuated her silhouette. The ensemble was cinched at the waist with a gleaming metallic silver belt.
To add a vibrant pop of color, Bahia wore bright pink heels.
Bahia began 2024 as the face of yet another YSL Beauty campaign. The campaign’s video features Bahia applying two shades of its Rouge Pur Coutour The Slime lipsticks. The orange and nude hues were titled “Fiery Vermillion” and “Scorching Brown.”
“Loli Bahia surrenders to the energy of fire with bold shades and the couture matte finish,” the brand captioned the short clip.
The model was wearing full black fits for both looks. Her first was a long-sleeved top with leather pants, a classic belt and pointy-toe heels. She wore a blazer, calf-high boots, and tights for her second look.
In January last year, Bahia was named as one of the brand’s ambassadors. “Super happy to be one of the YSL Beauty ambassadors,” she wrote on Instagram Stories at the time.