Saudi classic car collector brings slice of history to heart of KSA’s desert

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Dr. Nasser Al-Massari, a Saudi academic and former cultural attache to the US turned his love and passion for classic cars into a personal museum at his home in Riyadh. (AN photos by Yazeed Alsamrani)
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Updated 08 August 2021
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Saudi classic car collector brings slice of history to heart of KSA’s desert

  • Nasser Al-Massari began his 36-car fleet,  which includes a 1946 Cadillac, in bustling 1980s LA

MAKKAH: Collecting cars is more than just a hobby for some car enthusiasts, with many seeking to preserve objects that appear to be frozen in time.

Every classic car is a little slice of history that tells a story. It is not simply an automobile, but a personal story of the designer, manufacturer and buyer.
It is also a story of survival, with the automobile industry for decades producing faster, cheaper and economically friendly cars that lack the details of classic vehicles.
Classic cars were created in an analog world where designers used pencil and paper to create elegant shapes and flowing lines, something that is difficult to replicate in the computer-based design world of today.
Dr. Nasser Al-Massari, a retired Saudi academic, turned his love and passion for classic cars into a personal museum at his home in Riyadh, displaying and proudly showcasing to the public a collection of 36 classic vehicles from all over the world, with an estimated value of up to $6.7 million.
Speaking to Arab News, he said that the oldest car he owns dates back to 1929, while the newest was manufactured in 1979. Most are American cars. He repairs and restores them himself, and hosts weekly gatherings with other classic car enthusiasts in the Kingdom’s capital, Riyadh.
His passion for classic cars began while working in Florence, Italy, aged 19, where he ran his father’s company in 1978. While there, he attended the famous Mille Miglia classic and vintage car race and was instantly hooked.

HIGHLIGHTS

• The oldest car dates back to 1929, while the newest was manufactured in 1979. Most are American cars. Dr. Nasser Al-Massari repairs and restores them himself, and hosts weekly gatherings with other classic car enthusiasts in the Kingdom’s.

• His passion for classic cars began while working in Florence, Italy, aged 19, where he ran his father’s company in 1978. While there, he attended the famous Mille Miglia classic and vintage car race and was instantly hooked.

• Al-Massari jokingly described his hobby as ‘luxury car-hunting fever,’ which he said prompted him during his time in LA to use his neighbor’s garage to store newly bought vehicles.

“The beauty of the cars was something else — the lines, the quality finishing was amazing. There was an aesthetic quality to them,” he said.
In 1983, Al-Massari was sent as a scholarship student to the US by King Saud University for his master’s degree in San Diego, California. A year later, he made his first car purchase, buying a 1946 Cadillac Series 62 for $4,600. He drove the beauty from Denver, Colorado, all the way to San Diego.
He then completed a Ph.D. and graduated from the University of California, Los Angeles, in 1989. He attributed the main growth of his collection to his time spent in LA in the early 1980s, when the city was already well known as a playground for rich Hollywood actors and celebrities, as well as a center of trade and industry. Al-Massari jokingly described his hobby as “luxury car-hunting fever,” which he said prompted him during his time in LA to use his neighbor’s garage to store newly bought vehicles.
“Scholarship students in the US have always found hobbies other than their studies. Some loved swimming, hiking, running and various sports, but owning classic cars was something that I loved and which overtook every other sport or hobby,” he said.
For more than 30 years, Al-Massari has bought and sold cars to continuously build and upgrade his collection, but has preserved 36 highly exclusive and rare vehicles, some of which are the sole survivors of a fleet or series.
“It is difficult to say which would be my favorite. It’s like you’re asking me who my favorite child is. But if I had to choose one of all my cars, my favorite has to be the 1929 Cadillac Boattail Speedster. It’s the only one left in the world, and it’s not for sale,” he said, adding: “It’s the bread and butter of cars.”

I owned my first car at the age of 15 and I was very fond of it. I would repair any small malfunction, and I believe that’s when the fire in me sparked.

Dr. Nasser Al-Massari

It could be argued that the dashing two-toned pewter blue and sea blue two-seater Cadillac is the creme de la creme of Al-Massari’s collection, but his beautiful fleet sitting in a cozy 2,000-square-meter garage also includes an impressive assortment of Buicks, Willys, Fiat, Chryslers, Chevrolets and Corvettes. Other notable cars are a pink Ford Thunderbird manufactured in 1956, and a Cadillac Seville, one of only 20, bought from Grandeur Motorcar Company in Florida.
It is clear from his collection that he prefers the Cadillac over others. “Having lived in the US for a long time, it’s the Rolls Royce of US cars, and they’re great,” Al-Massari said.
Having retired from his long career as an academic, his passion is not limited to buying the rare finds, but the fascinating details of each vehicle. Like many modern items, contemporary cars do not always encourage a hands-on approach.
Modern cars are increasingly digital, and their mass-produced parts are often tinker-proof, which Al-Massari finds unappealing.
“The rarer the find, the better. I love looking underneath the hood and working on the cars, and repairing them if need be. Restoring them to their former glory is something I love to do — maintaining them and working with a team of help. I enjoy rolling up my sleeves and working on them myself. Spare parts can be difficult to get — the older the model, the harder they are to find — but with databases, communities, societies, groups and clubs found everywhere today on the internet, you’ll eventually find what you want,” he said.
“I owned my first car at the age of 15 and I was very fond of it. I would repair any small malfunction, and I believe that’s when the fire in me sparked.”
And despite his countless purchases of rare classic cars, Al-Massari still finds a thrill in buying a rare beauty.
He told Arab News that he is on a constant hunt at car auctions worldwide and keeps a close eye on the rise and fall of prices, adding that he would like to convert his collection into a proper asset, like real estate and stocks. Al-Massari is now aiming to own up to 50 cars on the condition they are among the rarest in the world, but the competition is fierce.
“Acquiring rare cars can be a tough competition, especially with amateurs from around the world, traders and the wealthy. Some cars are worth $500,000 that could suddenly see a jump to more than $2 million due to competition,” he said.
Al-Massari also wants to turn the garage into an official museum after obtaining the proper permits. Since 2014, visitors at the Granada Market in Riyadh have ogled the finest of Al-Massari’s collection as he and a group of classic car enthusiasts, who formed a group called “Cars and Coffee,” showcase their beauties at the open market every Friday morning.
“I still take my cars out for a joyride once a week each. A car is made to be driven, not displayed,” he said.

 


How Saudi Arabia is protecting users’ privacy and data from harmful AI

Updated 10 April 2025
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How Saudi Arabia is protecting users’ privacy and data from harmful AI

  • AI technologies often collect sensitive personal data, raising concerns over consent, surveillance, and potential misuse
  • Saudi Arabia is leading AI regulation in the region with ethical principles and a personal data protection law

RIYADH: As artificial intelligence seeps deeper into everyday life — from smart assistants and facial recognition to online shopping and AI-generated selfies — so too do the threats to personal data and privacy.

The dazzling capabilities of AI come at a cost many users do not fully grasp: exposure to data collection, surveillance, and potential misuse. And in a world where convenience often trumps caution, experts are urging users and organizations alike to slow down and scrutinize the digital tools they engage with.

“AI systems often depend on vast amounts of data, including sensitive personal information, which raises significant privacy issues,” Osama El-Masry, who leads data protection and privacy practice delivery for the Middle East region at the IT consulting firm Cognizant, told Arab News.

“Many users are unaware of how their data is collected, stored, and utilized, leading to fears of unauthorized access or misuse. For example, technologies like facial recognition can infringe on individual privacy without consent, posing risks of surveillance and tracking.”

This warning comes amid growing concerns about how AI software processes user data — especially in apps and platforms that seem harmless at first glance.

While regulation and ethical oversight are often viewed as a government or corporate responsibility, El-Masry stresses that users must also play an active role.

“This means reading privacy policies and being aware of what personal information is collected and how it may be used or shared,” he said.

“A critical aspect of this responsibility is limiting the sharing of personal data when using AI tools. Users should strive to provide only the minimum necessary information required to achieve their desired outcomes, avoiding unnecessary disclosure of sensitive data.”

In short, treat AI tools like you would any new technology: with a mix of curiosity and caution. The onus is on users to learn how their data is handled and to be wary of oversharing. On the flip side, organizations must prioritize privacy from the very beginning of product design.

“This involves implementing strong data protection measures, ensuring transparency and explainability in data usage, and adhering to AI and privacy regulations/principles,” El-Masry said. “Organizations should also clearly communicate their data practices to users, fostering an environment of trust.

“Ultimately, a collaborative approach, where both parties understand their roles and responsibilities regarding privacy, is essential for protecting personal information in the age of AI.

“By working together, users and organizations can create a more secure digital landscape that respects privacy rights.”

Take the current obsession with AI art filters, for instance. Millions of users upload their photos to apps that transform them into anime characters or classic oil paintings. But what happens to those original images?

“Many users may not realize that while the effect is fun, their original images are still being processed and may be retained by the app,” said El-Masry.

“This underscores the importance of being mindful about which platforms and applications are trusted with personal images and data. By taking these steps, users can harness AI’s potential while safeguarding their personal information against misuse.”

It’s a simple but powerful reminder: Just because something looks like harmless fun, doesn’t mean it’s risk-free. Every interaction with AI — no matter how trivial it seems — carries data implications.

As AI becomes more sophisticated and integrated into business, healthcare, finance, education, and government systems, the implications for misuse — whether accidental or malicious — become more severe. (Pexels illustration image)

Users are also advised to challenge the information they receive from AI platforms. While many tools promise personalization and convenience, they can just as easily perpetuate bias or inaccuracies.

“Continuous education about AI ethics and privacy implications empowers users to make informed choices about their interactions with these technologies,” said El-Masry. “Users should also advocate for ethical data practices within their communities, promoting accountability among developers and organizations.

“It’s important to recognize that AI applications vary widely, with some being non-privacy-related, such as telecom network enhancements and medical diagnostics, and others being privacy-sensitive, like marketing profiling and predictive analysis.

“Users should be particularly cautious when interacting with AI technologies in privacy-sensitive fields, as these applications often involve the handling of personal data that can impact privacy rights.”

There are ways to navigate the AI landscape safely. One approach is to seek out AI tools that prioritize user privacy through transparent practices and robust protection measures.

“By taking these steps, users can harness AI’s potential while safeguarding their personal information against misuse,” said El-Masry.

The stakes are higher than many realize. As AI becomes more sophisticated and integrated into business, healthcare, finance, education, and government systems, the implications for misuse — whether accidental or malicious — become more severe.

El-Masry lists several privacy threats tied to AI applications, including “unintended biased decisions, unethical AI use cases, data leaks, decisions ambiguity, and the use of AI with vulnerable data subjects.

“This is becoming a global concern and the driver for the issuance of the different ethical AI regulations/principles by many policymakers across different regions and countries to mitigate the above risks associated with the use of AI.

Osama El-Masry. (Supplied)

While much of the world is still struggling to keep pace with innovation, Saudi Arabia has moved to regulate and promote the ethical use of data and AI.

“The Kingdom introduced the Personal Data Protection Law, which establishes clear guidelines for data collection, processing, and sharing, ensuring that individuals’ privacy rights are protected,” said El-Masry.

“This framework aligns with international standards, signaling a commitment to responsible data management.”

The country’s National Strategy for Data and Artificial Intelligence is another critical piece of its governance efforts. It aims to build a culture of innovation without compromising ethical boundaries.

“Notably, SDAIA has issued a set of ethical AI principles that emphasize fairness, accountability, transparency, and privacy,” said El-Masry. “These principles guide the development and deployment of AI technologies, ensuring they are used responsibly and ethically.”

Despite Saudi Arabia’s leadership, data privacy in the broader Middle East remains patchy. Many countries still lack comprehensive legal frameworks to protect users’ rights.

El-Masry believes that’s an area ripe for action. “Governments should establish comprehensive AI and data privacy laws and regulations that align with international standards, providing clear guidelines for data processing.”

DID YOU KNOW?

• Saudi Arabia has introduced the Personal Data Protection Law to safeguard user privacy and regulate data use responsibly.

• The Kingdom’s National Strategy for Data and AI promotes innovation while ensuring ethical, transparent, and accountable AI practices.

• SDAIA’s ethical AI principles emphasize fairness, privacy, and governance, guiding responsible development and deployment of AI technologies.

He also advocates for coordinated public-private collaboration to raise the bar for compliance and innovation across the region.

“Organizations must prioritize compliance and even go beyond compliance and acknowledge the value of investing in implementing data responsibility practices and technologies that ensure robust privacy compliance and AI governance in conducting business, which has a direct impact on their revenues and sustainability. There are clear examples of private organizations who adopted this approach and (have) proven to be competitive and successful.

“Organizations should communicate their data practices clearly to build public trust. Additionally, mandating that organizations document AI use cases involving personal data and ensuring periodic reviews of AI algorithms can help maintain compliance with privacy regulations.

“Governments can support this by providing resources, consultation, and training to enhance organizations’ privacy and AI governance capabilities.”

While legislation and corporate responsibility are critical, El-Masry says individuals must also be empowered to take charge of their own digital lives. He calls for greater awareness and education around data privacy.

“By adopting a proactive and unified approach, both organizations and governments can create a safer digital environment that prioritizes privacy for all,” he said.

As AI becomes increasingly entangled in the infrastructure of modern life, protecting privacy is no longer a niche concern — it’s a collective responsibility. From the laws that govern AI to the choices we make about which apps to trust, the future of digital safety depends on everyone playing their part.

As El-Masry puts it: “By working together, users and organizations can create a more secure digital landscape that respects privacy rights.”
 

 


Saudi and French experts explore opportunities for cooperation in sustainable agriculture

Updated 10 April 2025
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Saudi and French experts explore opportunities for cooperation in sustainable agriculture

Saudi Arabia’s National Research and Development Center for Sustainable Agriculture, also known as Estidamah, welcomed a delegation from the French National Federation of Seed Potato Growers for an official visit during which they discussed opportunities for enhanced cooperation and exchanges of expertise.

The visitors learned about the center’s activities, including its research and technical programs and prominent projects that support the development of sustainable agricultural solutions in the Kingdom.

The center said the visit reflected its commitment to building strategic partnerships with leading international organizations, and the sharing of experience that can contribute to the development of the agricultural sector and improved food security.

The French federation, which specializes in support and development of potato seed production, oversees a number of research and technical institutions.


AlUla Skies Festival 2025 returns next week 

Updated 10 April 2025
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AlUla Skies Festival 2025 returns next week 

  • The festival features a variety of additional activities, including illuminated hot air balloon shows, tethered-flight and free-flight balloon rides over AlUla’s iconic landmarks, and musical concerts blending culture, exploration and entertainment

RIYADH: AlUla Moments has announced the return of the “AlUla Skies Festival 2025” from April 18 to 27, featuring a variety of new experiences.

The festival highlights the area’s clear, light-pollution-free skies and AlUla’s deep, ancient connection to astronomy, as it is home to Gharameel and AlUla’s Beacon, the first designated Dark Sky locations in the Middle East, recognized by the International Dark-Sky Association, solidifying AlUla’s status as a global hub for astro-tourism.

The festival offers visitors a rare opportunity to stargaze in a pristine natural environment, showcasing IDA-certified locations such as Gharameel and AlUla’s Beacon.

These spots are among the first official Dark Sky Sites in the region, reinforcing AlUla’s role as a leading destination for stargazing tourism.

Visitors can head to the Gharameel Reserve to view the Milky Way in one of the clearest skies in the region. The experience also includes night walks, camping sessions and grilled dinners around campfires.

The festival features a variety of additional activities, including illuminated hot air balloon shows, tethered-flight and free-flight balloon rides over AlUla’s iconic landmarks, and musical concerts blending culture, exploration and entertainment.

For more information about the AlUla Skies Festival, visitors can check the official website: https://www.experiencealula.com/en.


SFDA CEO meets German food safety president 

Updated 10 April 2025
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SFDA CEO meets German food safety president 

  • The meeting took place as part of the bilateral engagements on the sidelines of the sixth meeting of the International Heads of Food Agencies Forum, held in Chile from April 9-11

RIYADH: The chief executive officer of the Saudi Food and Drug Authority, Dr. Hisham S. Aljadhey, on Thursday met in Santiago with President of the German Federal Institute for Risk Assessment Dr. Andreas Hensel.

The meeting took place as part of the bilateral engagements on the sidelines of the sixth meeting of the International Heads of Food Agencies Forum, held in Chile from April 9-11. 

According to a press release from the SFDA, both sides underscored the crucial role of regulatory authorities in forging robust partnerships with the private sector.

This collaboration is vital for developing and improving product quality, driving progress, and enhancing operational efficiency within a unified system that prioritizes product safety.

Discussions also centered on the importance of establishing an integrated regulatory system underpinned by reliable reference data, accurate quality testing, and transparent regulatory frameworks.

This foundation will foster greater confidence in regulatory information, improve the capacity for proactive risk assessment and response, and ultimately enhance product reliability and food safety.

Officials from the SFDA delegation also conducted a series of bilateral meetings with several counterpart regulatory bodies, including the UK Food Standards Agency, the Chilean Food Safety and Quality Agency, the New Zealand Food Safety branch of the Ministry of Primary Industries, and the Portuguese Economic and Food Safety Authority.

These meetings were geared toward fostering cooperation frameworks and enhancing integrated work with international organizations to serve food quality and safety objectives.


Saudi Arabia was green corridor 8 million years ago: Saudi Heritage Commission 

Updated 10 April 2025
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Saudi Arabia was green corridor 8 million years ago: Saudi Heritage Commission 

  • Mesfer Alqahtani: The core findings of this study is that the Arabian Peninsula was not always a desert, it underwent repeated humid phases that supported rich biodiversity
  • SHC, in collaboration with leading local and international institutions, led a scientific mission that looked into the oxygen and hydrogen isotopes preserved in cave formations

RIYADH: The Saudi Heritage Commission unveiled new findings this week that prove the Kingdom was a vital oasis eight million years ago.

Mesfer Alqahtani, archaeology consultant at the commission, said on Wednesday: “The core findings of this study is that the Arabian Peninsula was not always a desert, it underwent repeated humid phases that supported rich biodiversity and sustained both land and marine ecosystems, making it a natural bridge for the movement of species between Africa and Asia in the ancient world.” 

The SHC, in collaboration with leading local and international institutions, led a scientific mission that looked into the oxygen and hydrogen isotopes preserved in cave formations. It used a combination of dating techniques such as uranium-thorium and uranium lead analysis studies to document the longest-known record of ancient climate in the Arabian Peninsula, dating back about eight million years.

The study analyzed 22 speleothem samples extracted from seven desert caves located northeast of Riyadh near Shawayyah in Rumah governorate. The caves are locally known as Duhool Al-Samman. 

Experts at the SHC underlined that these findings provide clear evidence of recurrent humid and rainy periods in the region’s past. 

The study also found fossils pointing to the presence of a fertile environment.

Dr. Ajab Alotaibi, director general of the commission’s antiquities sector, said that the study highlighted the Arabian Peninsula’s crucial role as a corridor for the dispersal of organisms between Africa, Asia and Europe.

The study is part of the commission’s flagship initiative, the Green Arabia Project, which aims to explore the region’s natural and environmental history.

Michael Petralia, professor and director, Australian Research Center for Human Evolution, said: “Our archaeological work on the lakes of Arabia has now indicated that humans and early humans were in Saudi Arabia 500,000 years ago; that tells us immediately that Arabia acted as a crossroads between continents, between Africa and Asia, so this is a landscape that is very important in terms of documenting heritage, paleontology, archaeology, through time.”

The SHC-led findings have been published in the scientific journal, “Nature,” under the title “Recurrent humid phases in Arabia over the past 8 million years.” 

The research brought together 30 scientists from 28 organizations — local and international — including the Heritage Commission, the Saudi Geological Survey, King Saud University, the Max Planck Institute in Germany, Griffith University in Australia, and several universities and research centers across Germany, Italy, the UK and the US.

According to the SHC, the study marks a major milestone for the Green Arabia Project, one of Saudi Arabia’s most ambitious efforts to promote scientific research and document the natural and cultural heritage of the Arabian Peninsula.

These findings also offer valuable insights into restoring Saudi Arabia to its original, greener state, supporting pivotal projects such as Green Riyadh and the Saudi Green Initiative.

The project seeks to better understand how environmental and climatic changes have shaped the region across eras — contributing to a richer, more complete understanding of Saudi Arabia’s natural history.

Jasir Al-Herbish, CEO of the SHC, reaffirmed the commission’s commitment to advancing research and fostering international collaborations.